Top 10 Macro and Mega Home & Décor Influencers On Twitter in India in 2024

Macro and Mega Home & Décor Influencers on Twitter are reshaping in a significant way how Indians perceive interior styling. These influencers which include both macro home influencers and mega décor experts serve as the backbone of contemporary design trends. They inspire many homeowners by offering innovative ideas; thus, Twitter has become a primary platform for décor enthusiasts. However, the impact of these influencers is not solely beneficial, because they can sometimes promote unrealistic standards. Although their contributions are substantial, one must recognize the potential pitfalls in following trends blindly.

Why Home & Décor Influencers Are Essential

Home and décor influencers play a crucial role in shaping design preferences. They assist in bridging the gap between industry trends and everyday practicality. As interior styling influencers, they demonstrate how to transform spaces into aesthetically pleasing, functional environments; however, their impact extends beyond mere aesthetics. Although many may overlook their influence, this group helps individuals make informed decisions about their living spaces, because they provide valuable insights into current styles. But, the true essence of their work lies in the ability to harmonize beauty with functionality.

Top 10 Macro and Mega Home & Décor Influencers On Twitter

1. Gauri Khan

  • Followers: 10M
  • Specialty: Gauri Khan is a celebrity interior designer, renowned for her high-end home designs and luxurious décor.
  • Why Follow: Gauri a talented designer shares her design inspirations, exclusive projects and luxurious styling tips. This not only offers followers a glimpse into her world of elegance and opulence, but it also showcases her unique perspective. However, some may find her style too extravagant, although others embrace it wholeheartedly. Because of this, her influence continues to grow, attracting attention from various audiences.

2. Twinkle Khanna

  • Followers: 4.3M
  • Specialty: Twinkle Khanna is an interior designer, author, and entrepreneur, blending humor and design.
  • Why Follow: She provides relatable design insights which many find valuable, home décor tips and inspirational ideas that render luxury home styling accessible to everyone. However, some may argue that achieving this level of elegance can be challenging. Although her advice is practical, not everyone has the same resources. This is important to consider, because individual circumstances vary widely.

3. Sussanne Khan

  • Followers: 3.5M
  • Specialty: Sussanne Khan is a celebrated interior designer known for her minimalist, modern, and chic design style.
  • Why Follow: Her feed serves as a wellspring of inspiration for both elegant and understated décor; it emphasizes or perhaps prioritizes the creation of calming, stylish and comfortable spaces. However, this approach resonates with many individuals because of its simplicity who appreciate the aesthetic. Although some may seek more flamboyant designs, the subtlety of her style captivates a diverse audience.

4. Raseel Gujral Ansal

  • Followers: 90K
  • Specialty: Raseel Gujral Ansal is a renowned interior designer known for her sophisticated and timeless design approach.
  • Why Follow: Raseel offers exclusive design inspirations, décor tips and curated trends that seamlessly blend style with functionality. She serves as an ideal guide for homeowners who aspire to elevate their living spaces this is important because elegance and innovation are key. However, it is essential to remember that achieving this balance can be challenging. Although her insights are valuable, they require careful consideration.

5. Ekta Kapoor

  • Followers: 25M
  • Specialty: Ekta Kapoor is a well-known television and film producer, also famous for her eye for design and décor, blending modern and traditional aesthetics.
  • Why Follow: Ekta who is quite passionate about aesthetics shares her personal design preferences and insights into luxurious home décor. She also provides creative space ideas that offer inspiration for stylish and comfortable living spaces. However, her approach is not just about elegance; it is also practical. This duality is essential because, although she emphasizes beauty, functionality remains a key aspect.

6. Madhuri Dixit Nene

  • Followers: 40M
  • Specialty: Madhuri Dixit Nene, a Bollywood legend, is known for her graceful style and elegance, which she extends to her home décor choices.
  • Why Follow: Madhuri who is quite passionate shares her love for home styling and interior design ideas. She provides glimpses of her personal living spaces, offering a blend of luxurious and practical décor inspirations. This is evident in her choices; however, there is a balance that many find appealing. Although some may prefer minimalism, she embraces a variety of styles because it reflects her unique taste. Thus, her approach to decorating is both thoughtful and inviting.

7. Anita Dongre

  • Followers: 1.2M
  • Specialty: Anita Dongre, a fashion designer, also shares her expertise in home décor and design, mixing traditional and modern elements.
  • Why Follow: Anita offers a diverse blend of home décor inspiration, sustainable design tips and insights into her creative vision both in fashion and interiors. However, this combination appeals to a wide audience. Although she focuses on aesthetics, her approach is deeply rooted in sustainability, which is crucial in today’s world. Because of her unique perspective, many find her work compelling. This is not just about design; it’s about creating spaces that resonate. Nevertheless, her ability to intertwine various elements is impressive, making her an influential figure in the industry.

8. Kriti Sanon

  • Followers: 45M
  • Specialty: Kriti Sanon, a popular Bollywood actress, is known for her fashionable and stylish sense of design, which she applies to her personal home décor.
  • Why Follow: Kriti expresses her passion for contemporary design and home styling ideas, providing her followers with a glimpse into her personal space, her unique décor preferences and various tips for creating stylish living environments. However, this insight is not only about aesthetics it’s also about functionality. Although her approach may seem simple, it often incorporates elements that challenge conventional norms. But, because she combines creativity with practicality, her ideas resonate with many who seek to enhance their own homes.

9. Anushka Sharma

  • Followers: 70M
  • Specialty: Anushka Sharma, a renowned Bollywood actress, is known for her impeccable taste in home décor, reflecting a blend of elegance and simplicity.
  • Why Follow: Anushka who is quite talented shares her stylish home décor ideas; she also provides personal space inspirations and minimalist design tips. This offers valuable insights into creating chic, serene living spaces. However, the simplicity of her designs can be quite striking. Although some may prefer a more elaborate aesthetic, many appreciate her approach because it fosters tranquility.

10. Pooja Bedi

  • Followers: 1.1M
  • Specialty: Actress and entrepreneur Pooja Bedi is known for her personal design style and love for eclectic home décor.
  • Why Follow: Pooja shares with enthusiasm glimpses of her home décor, offering her followers a variety of vibrant, creative and unique design ideas for a personalized home. However, this presentation not only showcases her aesthetic but also inspires others to explore their own styles. Although each design reflects her individuality, it resonates with many who seek to enhance their living spaces. Because of her innovative approach, Pooja effectively captures the attention of those interested in home improvement. This engagement is a testament to her ability to connect with her audience, providing them with fresh and appealing concepts.

Twitter serves as more than just a platform for news and updates; it is, in fact, a vibrant hub for design enthusiasts. Influencers like these utilize hashtags such as #SustainableHomeDecor and #IndianInteriors to expand their reach to wider audiences. However, this platform not only fosters dialogue; it also facilitates trend discovery and community building around design innovations. Although some may view it simply as a social media outlet, the depth of engagement it offers is remarkable. Because of this, many designers find inspiration and connection through their interactions online.

  1. Sustainable Designs
    • The rise of green living designs highlights eco-friendly materials and processes.
  2. Tech Integration
    • Smart homes featuring automated lighting and climate control are in vogue.
  3. Colorful Interiors
    • Bold hues and artistic textures are making a comeback.
  4. Heritage Revival
    • Indian décor experts are reviving handlooms and traditional motifs.
  5. Compact Living Solutions
    • Small-space designs are gaining traction in urban areas.

Why Follow Macro and Mega Home & Décor Influencers On Twitter

Macro and Mega Home & Décor Influencers On Twitter are instrumental in transforming ordinary spaces into extraordinary ones. Their blend of creativity, expertise, and engagement ensures they remain leaders in the design world.

Why Hobo.Video is the Perfect Partner for Home & Décor Brands

Hobo.Video connects brands with influencers who specialize in home styling ideas, sustainable home décor, and more. With our AI-enabled platform, brands can achieve:

  • Tailored Campaigns: Strategies customized for both macro home influencers and mega décor experts.
  • Data-Driven Insights: Track performance and ensure maximum ROI.
  • Comprehensive Network: Access influencers aligned with Indian interior design trends.

Whether it’s building brand authenticity or creating viral campaigns, Hobo.Video is your trusted partner.

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By Kunal

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