This document is an electronic record in terms of
Information Technology Act, 2000 and rules there under as
applicable and the amended provisions pertaining to
electronic records in various statutes as amended by the
Information Technology Act, 2000. This electronic record is
generated by a computer system and does not require any
physical or digital signatures.
This document is published in accordance with the provisions
of Rule 3 (1) of the Information Technology (Intermediaries
guidelines) Rules, 2011 that require publishing the rules
and regulations, privacy policy, and Terms of Use for access
or usage of domain name [
www.hobo.video](Website), including the related mobile site and mobile
application (hereinafter referred to as “Platform”)
The Platform is owned by Growthlo Labs Pvt. Ltd. a company
incorporated in India with its registered office at 6/98,
U/G/F DHOBIWARA SHAHDRA DELHI East Delhi DL 110032 IN
(hereinafter referred to as “Hobo.Video”).
Your use of the Platform and services and tools are governed
by the following terms and conditions (“Terms of Use”) as
applicable to the Platform including the applicable policies
which are incorporated herein by way of reference. If You
participate in an influencer marketing campaign or do any
activity on the Platform, You shall be subject to the
policies that are applicable to the Platform for such
activities. By mere use of the Platform, You shall be
contracting with Growthlo Labs Pvt. Ltd. and these terms and
conditions including the policies constitute Your binding
obligations, with Hobo.Video.
For the purpose of these Terms of Use, wherever the context
so requires “You” or “User” shall mean any natural or legal
person who has agreed to become an influencer or user on the
Platform by providing Registration Data while registering on
the Platform as an influencer (User) using the computer
systems. Hobo.Video allows the User to surf the Platform or
participating in the brand campaigns without registering on
the Platform. The term “We”, “Us”, “Our”, “Company” shall
mean Growthlo Labs Pvt Ltd. The term “Brand” or “Advertiser”
is the third party advertiser who has taken services of
Hobo.Video to run influencer marketing and is engaging with
the influencers directly or indirectly.
When You use any of the services provided by Us through the
Platform, including but not limited to, (e.g. Doing Barter
Collaboration, Working as an Influencer, Providing Product
Reviews, Uploading Videos to Earn Money, Creating Videos,
and Uploading), You will be subject to the rules,
guidelines, policies, terms, and conditions applicable to
such service, and they shall be deemed to be incorporated
into this Terms of Use and shall be considered as part and
parcel of this Terms of Use. We reserve the right, at Our
sole discretion, to change, modify, add or remove portions
of these Terms of Use, at any time without any prior written
notice to You. It is Your responsibility to review these
Terms of Use periodically for updates/changes. Your
continued use of the Platform following the posting of
changes will mean that You accept and agree to the
revisions. As long as You comply with these Terms of Use, We
grant You a personal, non-exclusive, non-transferable,
limited privilege to enter and use the Platform.
1. ENGAGEMENT
Company hereby engages Influencer from the date of execution
of this Agreement through and including the date(s) of
performance (“the Term”) for the limited purpose of
promoting certain brands and brand content, through
Influencer’s social media outlets. The nature of the brand
content to be promoted and the specific details and
requirements of the promotion are outlined on the platform
when you participate or apply for the campaign. During the
Term, the Influencer agrees to be engaged for the purpose of
promoting several brands’ content and to be bound by the
guidelines as mentioned on the campaign detail page/screen
on the platform (“Guidelines”). The company hereby appoints
Influencer as its representative on a non-exclusive,
non-employee basis to endorse and promote its services to
the target audience.
2. TERM
This Agreement shall have an initial term of one year and
shall automatically renew for additional one-year terms
thereafter unless either party provides thirty days prior
written notice of its intention of nonrenewal.
OR
2. DAY OF PERFORMANCE
Parties agree that the Content will be disseminated on
Influencer’s Outlets on the day he/she participates or push
the campaign. This dissemination on the specified day will
constitute the date(s) of performance and upon the
performance of the promotion of the Content and fulfillment
of the terms, and upon payment of compensation by Company as
outlined below, this Agreement shall terminate on the day
campaign ends and Influencer’s rights to use the brand name
as described within this Agreement shall terminate as well.
3. DELIVERABLES
The influencer will deliver the agreed number of posts on
the agreed platforms on behalf of the Company as outlined in
the Campaign Detail page/screen. The Services shall conform
to the specifications and instructions of the Company as
outlined on the Campaign Detail page/screen, abide by the
rules of the relevant social media platforms, and are
subject to Company’s acceptance and approval. The company
has a maximum of 90 days to reject any deliverable in
accordance with this Section and must notify Influencer
within 90 days of receipt of work that additional revisions
and/or amendments will be requested.
3.1 CONTENT REQUIREMENTS
A. The influencer should create original content that is
decent, honest, and factual.
B. The approved created content will be shared by the
influencer to his/her social media accounts.
C. The brand (advertiser) can request the influencer to
add tags, links, or titles in the description of the
uploaded media.
D. The content should be compliant with the terms and
conditions of the social media platform being used.
E. The content should not contain any vulgar language and
should be suited for everyone.
4. OWNERSHIP
Influencer acknowledges and agrees that Company for the
purpose of performing the Services under this Agreement
shall own, exclusively and in perpetuity, all rights of
whatever kind and character, throughout the universe and in
any and all languages, in and to the videos, photographs,
text and/or all works of similar nature produced, developed,
or created by Influencer for this Agreement, and any and all
intellectual property rights thereto, including trademarks,
trade secrets, trade dress, design, mask work, copyrights,
and patent rights (collectively, the “Content”), including
the right to sublicense the Content to Company’s brand
partners (the “Brand Affiliates”). Notwithstanding the
foregoing, the Influencer may delete posts from his/her
owned and/or controlled social media channels containing any
Content after a period of thirty (180) days from the post
date.
5. USAGE
Company shall cause Influencer to grant to Company and to
Brand Affiliates a limited, non-exclusive, royalty-free,
right and license to feature Content generated by Influencer
as part of the Campaign (including influencer’s name and
likeness) on Company’s and Brand Affiliates owned and
controlled social media platforms and within third-party
digital and broadcast platforms and print platforms
including but are not limited to: ad networks, email
marketing, paid search listings, television, radio,
newspapers, magazines and brochures, Facebook, Instagram,
Twitter, Tumblr, YouTube, Pinterest, Vine, Google+ and
website blogs during the term of this Agreement and for a
period of (twenty) 20 years thereafter.
6. LICENSE
Company grants to Influencer a temporary license to use the
Brand Affiliates name and promotional materials as may be
necessary to achieve the promotional purpose but only in
compliance with the Guidelines and only to achieve the
promotional purpose as described in Campaign Detail
page/screen. Influencer grants to Company a perpetual
license to use Influencer’s name and likeness in all media
including Company website and the brand website and on
social media sites and in all formats of print and digital
media advertising.
7. CANCELLATION
Either party may terminate this agreement upon fourteen (30)
days prior written notice if the other party breaches this
agreement and does not cure such breach within such time
period. In addition to any right or remedy that may be
available to Company under this agreement or applicable law,
In addition, in the event that Influencer has breached this
agreement, Company may (i) immediately suspend, limit or
terminate Influencer’s access to any Company account and/ or
(ii) instruct Influencer to cease all promotional activities
or make clarifying statements, and Influencer shall
immediately comply. Either party may terminate this
agreement at any time without cause upon thirty days prior
written notice to the other party.
8. CONFIDENTIALITY AND EXCLUSIVITY
During the course of Influencer’s performance of services
for Company, Influencer will receive, have access to and
create documents, records, and information of a confidential
and proprietary nature to Company and customers of Company.
Influencer acknowledges and agrees that such information is
an asset of Company or its clients, is not generally known
to the trade, is of a confidential nature and, to preserve
the goodwill of Company and its clients must be kept
strictly confidential and used only in the performance of
Influencer’s duties under this Agreement. Influencer agrees
that he/she will not use, disclose, communicate, copy or
permit the use or disclosure of any such information to any
third party in any manner whatsoever except to the existing
employees of Company or as otherwise directed by Company in
the course of Influencer’s performance of services under
this Agreement, and thereafter only with the written
permission of Company. Upon termination of this Agreement or
upon the request of Company, Influencer will return to
Company all of the confidential information, and all copies
or reproductions thereof, which are in Influencer’s
possession or control. Influencer agrees that during the
tenure of this contract, and for a three-month term
afterward, Influencer will not undertake influencer
marketing for a competitor in the same vertical as Company.
9. COMPENSATION
In full consideration of the Influencer’s performance, his /
her obligations, and the rights granted herein, the
Influencer shall be paid [THE AMOUNT mentioned in the
Campaign Detail page/screen]. This includes any agreed bonus
incentives should the Influencer meet the agreed targets.
The influencer will otherwise perform the services at
his/her own expense and use his/her own resources and
equipment. Influencer acknowledges that the agreed-upon
compensation represents Influencer’s entire compensation
with respect to this agreement and Company shall have no
other obligation for any other compensation to or expenses
or costs incurred by Influencer in connection with the
performance of its obligations under this agreement. If
Influencer has obtained employees or agents (the “Influencer
Personnel”), Influencer shall be solely responsible for all
costs associated with Influencer Personnel.
10. PAYMENT TERMS
Payment can be made by Bank transfer or wallet payment to
the address given by Influencer. Payments will be due seven
days after the agreed invoice date.
11. MATERIAL DISCLOSURES AND COMPLIANCE WITH GOVERNMENT
GUIDELINES
When publishing posts/statuses about Company’s products or
services, Influencer must clearly disclose his/her “material
connection” with Company, including the fact that Influencer
was given any consideration, was provided with certain
experiences, or is being paid for a particular service. The
above disclosure should be clear and prominent and made in
close proximity to any statements that the Influencer makes
about the Company or Company’s products or services. Please
note that this disclosure is required regardless of any
space limitations of the medium (e.g. Twitter), where the
disclosure can be made via Hashtags, e.g. #sponsored #paid
#brandcollab. Influencer’s statements should always reflect
Influencer’s honest and truthful opinions and actual
experiences. Influencers should only make factual statements
about the Company or Company’s products that the Influencer
knows for certain are true and can be verified.
12. FORCE MAJEURE
If either party is unable to perform any of its obligations
by reason of fire or another casualty, strike, act or order
of public authority, the act of God, or other cause beyond
the control of such party, then such party shall be excused
from such performance during the pendency of such cause.
13. INDEPENDENT CONTRACTOR
An influencer is retained as an independent contractor of
the Company. Influencer acknowledges and agrees that (i)
Influencer is solely responsible for the manner and form by
which Influencer performs under this Agreement, and (ii)
Influencer is a self-employed individual, who performs
services similar to the services outlined in Campaign Detail
page/screen for various entities and individuals other than
Company. An influencer is responsible for the withholding
and payment of all taxes and other assessments arising out
of Influencer’s performance of services, and neither
Influencer nor any of Influencer’s employees or independent
clients shall be entitled to participate in any employee
benefit plans of Company.
14. REPRESENTATIONS AND WARRANTIES
Parties represent and warrant to each other that each is
free to enter into this Agreement by agreeing to terms and
conditions and that this engagement does not violate the
terms of any agreement between any third party.
15. JURISDICTION, GOVERNING LAW AND EX-PARTE ORDERS
15.1 This agreement is subject to the exclusive
jurisdiction of competent Courts of law at Delhi only.
However the company at its sole discretion may refer the
disputes to a sole arbitrator which will be appointed by
the company and the provisions of Arbitration &
Conciliation act, 1996 shall be applicable to the parties.
15.2 The laws of the Republic of India, as are in force,
shall be applicable to the present agreement.
15.3 The Company is entitled to obtain ex-parte ad-interim
injunction orders restraining the influencer to prevent
any loss/anticipated loss either in material terms or in
terms of intellectual property or causing damage/loss/harm
to reputation/goodwill of the Company or it’s brand by the
influencer, its representatives, associates or assigns.
16. BRAND PROTECTION
The influencer will work in the interest of the company and
the brand while not putting any words out which defame or
harm the brand or the company. The influencer will use brand
guidelines including desired colors, fonts, or other
creative directions, and will not use profane language or
will not show too much skin. Influencers should not mention
competitors. All blog posts, social media statuses, tweets,
and/or comments should be in good taste and free of
inappropriate language and/or any content promoting bigotry,
racism, or discrimination based on race, gender, religion,
nationality, disability, sexual orientation, or age.