Micro Beauty and Makeup Influencers on LinkedIn are transforming the beauty industry in India. These influencers create unique and inspiring content that not only engages their followers but also helps brands connect with their target audiences. In 2024, LinkedIn has become an unexpected yet powerful platform for beauty professionals and makeup enthusiasts to share their expertise and collaborate with brands. Let’s explore the top ten micro beauty and makeup influencers in India who are making a big impact on LinkedIn this year.

1. Simran Kaur

Simran Kaur has quickly become one of the most recognized micro beauty and makeup influencers on LinkedIn. Her posts focus on minimalistic makeup techniques, which are perfect for everyday professionals. Simran frequently shares easy-to-follow tutorials, making her content both engaging and practical. Moreover, she collaborates with several beauty brands, showcasing how their products can fit seamlessly into a busy lifestyle. Her authenticity and consistent engagement with followers have made her a favorite among young professionals.

2. Rhea Sharma

Rhea Sharma stands out because of her innovative approach to skincare and makeup. She believes in merging natural beauty with professional elegance. Her content often highlights the importance of skin preparation before applying makeup, which resonates well with her audience. Rhea’s unique blend of skincare and beauty tips has earned her a loyal following. On LinkedIn, she frequently posts detailed product reviews and shares insights into maintaining a healthy glow while managing a hectic schedule.

3. Aarushi Verma

Aarushi Verma’s journey as a beauty influencer is both inspiring and relatable. She started her career by experimenting with makeup as a hobby and has now turned it into a thriving passion. Her LinkedIn posts often include stories about how makeup can boost confidence in the workplace. Aarushi’s ability to connect with her audience on a personal level sets her apart. She also shares quick beauty hacks that save time, making her content perfect for busy professionals.

4. Meera Joshi

Meera Joshi is known for her expertise in sustainable and eco-friendly beauty products. Her content focuses on promoting brands that align with her values of sustainability. Meera’s followers appreciate her transparency and dedication to ethical beauty. She often shares tips on using natural products for glowing skin, which makes her a trusted voice in the beauty community. Her LinkedIn profile is a treasure trove of information for those who want to embrace a greener beauty routine.

5. Ananya Kapoor

Ananya Kapoor specializes in corporate-friendly makeup looks. Her tutorials focus on creating subtle yet impactful styles that are perfect for office settings. Ananya’s LinkedIn posts often include step-by-step guides for achieving professional makeup looks with minimal products. She also collaborates with leading beauty brands to present exclusive offers and insights to her followers. Her content is highly valued, however, for its practicality and accessibility. This is particularly important because many seek guidance that is both relevant and easy to understand. Although some may argue that beauty advice can be overwhelming, her approach simplifies complex concepts.

6. Priya Malhotra

Priya Malhotra’s expertise lies in bridal and festive makeup. Although she primarily focuses on special occasions, her tips and tricks can be adapted for various settings. Priya’s LinkedIn posts are full of vibrant and colorful makeup ideas that inspire creativity. Her followers love her for her ability to make intricate looks seem easy. She also offers a behind-the-scenes view of her work which provides her audience with a glimpse into her creative process. However, this transparency can be both enlightening and daunting. Although she reveals the intricacies of her craft, some may find it challenging to appreciate the effort involved because the final product often appears effortless.

7. Ishita Gupta

Ishita Gupta has carved a niche for herself by focusing on makeup for sensitive skin. Her journey started when she struggled to find products that suited her skin type. Now, she educates her followers about hypoallergenic beauty products and techniques. Ishita’s LinkedIn posts are informative and often include detailed reviews of products designed for sensitive skin. Her content serves as a valuable resource for anyone seeking to enhance their beauty routine without compromising skin health. This is particularly important, however, because many individuals overlook the significance of maintaining skin health. Although beauty products can be appealing, one must exercise caution; this ensures that the skin remains in optimal condition.

8. Tanya Arora

Tanya Arora’s content revolves around DIY beauty and makeup solutions. She loves experimenting with natural ingredients to create homemade beauty products. Tanya’s LinkedIn profile is filled with easy-to-make recipes and tutorials that resonate with her audience. Her emphasis on affordability and accessibility makes her a favorite among students and young professionals. Moreover, her innovative strategy regarding beauty guarantees that her content stays fresh and captivating. However, this approach is not without its challenges; because of the ever-changing landscape of trends, she must continuously adapt. Although many strive for originality, few achieve the same level of engagement that she does. This is primarily due to her unique perspective, which resonates deeply with her audience.

9. Kavya Mehta

Kavya Mehta is a rising star in the world of beauty influencers. Her content focuses on makeup trends and techniques that are gaining popularity. Kavya is known for her detailed tutorials on bold and experimental looks. Kavya frequently shares insights on her LinkedIn posts about how to replicate runway-inspired looks with budget-friendly products. Her knack for keeping up with trends has, however, established her as an essential resource for beauty aficionados. Although some may find it challenging to follow these trends, this makes Kavya’s guidance particularly valuable.

10. Sana Khan

Sana Khan’s expertise lies in makeup for different skin tones. She is passionate about promoting inclusivity in the beauty industry. Her LinkedIn posts highlight products and techniques that work well for diverse skin tones, making her content highly relatable. Sana’s commitment to inclusivity has garnered her a devoted audience. She often partners with brands that align with her vision of honoring diversity; however, some may question the effectiveness of such collaborations. Although her approach is commendable, the impact on broader societal norms remains to be seen. Because of her efforts, many feel inspired, but challenges persist in achieving true inclusiveness.

Conclusion

Micro Beauty and Makeup Influencers on LinkedIn are redefining the way professionals approach beauty in India. From sharing quick hacks to promoting sustainable practices, these influencers are making beauty more accessible and inclusive. Their innovative content which showcases a dedication to their craft has positioned them as trusted voices within the industry. If you’re seeking inspiration or practical tips, however, these influencers are certainly worth following. This is because they consistently provide valuable insights, although some may argue that not all their advice is universally applicable.

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When it comes to influencer marketing for beauty brands, Hobo.Video is the perfect partner for businesses looking to grow on LinkedIn. Hobo.Video connects brands with influencers who align with their target audience. With a vast network of influencers and a data-driven approach, Hobo.Video ensures successful campaigns that deliver measurable results. Whether it’s creating UGC content or managing end-to-end campaigns, Hobo.Video is your trusted partner in influencer marketing.

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