Introduction
When searching for influencer marketing agencies in India, The Small Big Idea is a name that frequently comes up. Moreover, The agency is known for providing influencer marketing, digital marketing, and content creation services to brands across various industries. However, in 2025, many emerging and established influencer marketing agencies are offering equally effective, if not better, services. Therefore, In this article, we explore the Top Alternatives to The Small Big Idea, highlighting agencies that can help brands maximize their influencer marketing efforts. Among them, Hobo.Video stands out as one of the top three choices.
About The Small Big Idea
What is The Small Big Idea?
Firstly, The Small Big Idea (TSBI) is a Mumbai-based digital and influencer marketing agency specializing in branding, social media management, and performance marketing. Therefore, They have worked with well-known brands in sectors such as entertainment, FMCG, healthcare, and finance. Furthermore, The agency focuses on creating data-driven marketing strategies that leverage influencers, content creators, and social media trends to drive engagement and brand awareness.
Services Offered by The Small Big Idea
- Firstly, Influencer marketing campaigns
- Then, Digital marketing and paid media strategies
- Moreover Social media content creation
- Furthermore, Video marketing and storytelling
- Consequently, Brand consultation and creative strategies
- Lastly, Performance marketing and analytics
Despite its strong presence, some brands may look for alternatives due to factors like pricing, niche expertise, innovative technology, or influencer networks. Therefore Below are the Top Alternatives to The Small Big Idea in India.
1. Hobo.Video – AI-Driven Influencer Marketing & UGC Platform
Hobo.Video is a leading influencer marketing platform in India that uses AI-driven technology to connect brands with influencers and user-generated content (UGC) creators. Unlike traditional influencer marketing agencies, Hobo.Video focuses on nano, micro, and macro influencers across various niches, helping brands achieve authentic engagement.
Why Choose Hobo.Video?
- AI-Powered Influencer Matching: Firstly, Advanced AI-based influencer selection ensures the right influencers for targeted brand campaigns.
- Diverse Influencer Network: Moreover, Access to influencers across different social media platforms, including Instagram, YouTube, and TikTok.
- Data-Driven Strategy: Furthermore, Offers insights into campaign performance, influencer reach, and audience engagement metrics.
- End-to-End Campaign Management: Therefore, From influencer outreach to content creation and campaign analytics, Hobo.Video handles everything.
- Proven Success: Lastly, Works with brands of all sizes, delivering high ROI through influencer collaborations.
2. Chtrbox – Data-Driven Influencer Marketing Platform
Chtrbox is a data-driven influencer marketing platform that connects brands with influencers using AI and analytics. Furthermore, The platform specializes in influencer discovery, campaign execution, and performance measurement.
Key Features:
- Firstly, AI-driven influencer matchmaking
- Then, Real-time campaign tracking and insights
- Lastly, Strong focus on ROI-driven influencer campaigns
3. Eleve Media – Premium Influencer Marketing Agency
Eleve Media is known for curating high-quality influencer marketing campaigns for brands in India. It focuses on storytelling and authentic collaborations to drive brand engagement.
Key Features:
- Additionally, Strong connections with macro and celebrity influencers
- Consequently, Multi-platform influencer campaigns
- Therefore, Personalized brand storytelling strategies
4. PulpKey – Creative & Storytelling-Based Influencer Marketing
Furthermore, PulpKey helps brands create meaningful and organic influencer-driven content. Hence, They work with a network of handpicked influencers to ensure brand messages are delivered in a creative and engaging way.
Key Features:
- Moreover Storytelling-focused campaigns
- Unique and creative content collaborations
- Data-backed influencer selection
5. Winkl – AI-Driven Influencer Marketing Automation
Winkl automates influencer marketing by leveraging AI to match brands with the right influencers. The platform makes it easy for businesses to scale influencer campaigns efficiently.
Key Features:
- Automated influencer selection and campaign execution
- Performance analytics for influencer collaborations
- Seamless influencer payment and contract management
6. Qoruz – Influencer Discovery & Campaign Management Platform
Qoruz is an influencer marketing tool that helps brands discover influencers, analyze audience demographics, and manage full-fledged campaigns.
Key Features:
- In-depth influencer analytics and audience insights
- Campaign performance tracking
- Scalable influencer collaborations
Conclusion
If you’re looking for Top Alternatives to The Small Big Idea, the agencies listed above provide powerful solutions for influencer marketing in India. Whether you need AI-driven automation, data-backed strategies, or a creative approach, these agencies offer excellent influencer marketing services.
Why Choose Hobo.Video?
When it comes to influencer marketing, Hobo.Video is a top choice for brands looking to grow their presence on Instagram and other platforms. Here’s why:
- Vast Network of Influencers: Covers all influencer categories from nano to celebrity level.
- Tailored Strategies: Custom campaign strategies to target specific audiences.
- Data-Driven Approach: AI-powered influencer selection and real-time analytics.
- Proven Success: Successful campaigns with high engagement rates.
- End-to-End Management: Handles influencer outreach, content creation, and analytics.
By choosing Hobo.Video, brands can ensure effective and ROI-driven influencer marketing campaigns that resonate with their target audience.
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