In 2025, the world of celebrity influencer marketing and brand endorsements is evolving at an incredibly rapid pace. While Light Models has undoubtedly made a name for itself in this space, there are plenty of other fantastic alternatives that brands should explore. In fact, by looking at multiple influencer agencies, companies can unlock new strategies, gain access to diverse influencers, and ultimately, create even more impactful campaigns. So, without wasting any more time, let’s dive right into the top seven alternatives to Light Models for influencer marketing and brand endorsements in 2025!

1. Hobo.Video | The Best Influencer and Creator Marketing Company in India

First and foremost, let’s talk about Hobo.Video—one of the leading influencer and creator marketing companies in India. If you’re looking for a platform that brings together influencers, UGC creators, and consumers in a highly engaging way, then Hobo.Video is definitely worth considering.

What Makes Hobo.Video Stand Out?

• Influencer Marketing at Every Level: Whether you need nano, micro, macro, or even celebrity influencers, Hobo.Video has them all. This means you can tailor your campaign to the perfect audience.
• User-Generated Content (UGC) Creation: If your brand wants authentic, high-quality content without influencers posting it on their social media, then Hobo.Video’s UGC creators can do just that.
• AI-Driven Platform: Unlike traditional agencies, Hobo.Video uses artificial intelligence to match brands with the most relevant influencers and creators, making sure you get the best results possible.
• Data-Backed Campaigns: With powerful analytics tools, brands can track every aspect of their campaign performance, ensuring they maximize their return on investment.

If you’re searching for a modern, AI-powered influencer marketing solution, then Hobo.Video should be at the top of your list.

2. Modelingram

Next up, we have Modelingram, a specialized social media advertising agency that focuses exclusively on Instagram models and influencers. So, if your brand is particularly active on Instagram and wants to work with influencers who have a strong visual appeal, then this agency might be the perfect fit for you!

Why Choose Modelingram?

• Instagram-Focused: Unlike many agencies that spread their efforts across multiple platforms, Modelingram specializes in Instagram marketing, which means they know exactly what works best on the platform.
• Monetization for Influencers: They help Instagram models and influencers monetize their audience effectively, making sure that both brands and creators benefit from collaborations.
• Brand-Influencer Matchmaking: Their expertise in finding the perfect influencers for specific brands ensures that campaigns feel authentic and resonate with the right audience.

If Instagram marketing is your primary focus, then Modelingram is definitely a great alternative to consider.

3. Runway Influence

Moving on, we have Runway Influence, which is widely regarded as one of the top influencer marketing agencies like Light Models in Los Angeles, New York, and Miami. If you’re looking to collaborate with high-profile models and influencers to elevate your brand’s image, then this agency is an excellent choice!

What Sets Runway Influence Apart?

• High-End Influencer Selection: Instead of working with just any influencer, Runway Influence carefully handpicks models and influencers who truly align with a brand’s identity.
• Luxury Brand Experience: They have a proven track record of working with premium brands that require high-quality, visually appealing content.
• Strategic Campaign Execution: From conceptualization to execution, Runway Influence ensures that every campaign is not only visually stunning but also highly effective.

If your brand wants to partner with top-tier models and elevate its luxury appeal, then Runway Influence is definitely worth checking out.

4. The Influencer Marketing Factory

Another incredible alternative is The Influencer Marketing Factory, which is known for helping brands like Light Models engage with Gen Z and Millennials through influencer marketing on platforms like TikTok, YouTube, and Instagram.

Why Brands Love The Influencer Marketing Factory?

• Expertise in Gen Z and Millennial Marketing: If your target audience consists of younger consumers, then this agency is one of the best in the game.
• Comprehensive Strategy Development: They don’t just connect brands with influencers—they also help set KPIs, identify the best content strategies, and analyze campaign performance.
• Strong Presence Across Platforms: Unlike agencies that focus only on Instagram, The Influencer Marketing Factory excels at running campaigns on TikTok, YouTube, and even emerging social media platforms.

For brands that want to maximize their influence on younger demographics, this agency is a must-consider option.

5. NinjaPromo

Next on the list is NinjaPromo, which specializes in B2B influencer marketing, making it one of the best options for brands in the tech, finance, and crypto industries.

What Makes NinjaPromo Unique?

• B2B and Crypto-Focused: While most agencies focus on B2C brands like Light Models, NinjaPromo is one of the few agencies that excel at B2B and crypto marketing.
• Comprehensive Social Media Strategies: Besides influencer marketing, they also offer social media marketing, video production, and even paid advertising services.
• High-ROI Campaigns: Their deep expertise in performance marketing ensures that brands see strong returns on investment.

If your brand is in the tech, finance, or crypto space, then NinjaPromo is an excellent choice.

6. inBeat Agency

Now, let’s talk about inBeat Agency, which is highly regarded for its micro-influencer collaborations. If your brand wants to partner with smaller, highly-engaged influencers, then this agency is perfect!

Why Work with inBeat Agency?

• Micro-Influencer Specialists: Instead of focusing on big-name influencers, they work with smaller, niche influencers who have high engagement rates.
• Cost-Effective Strategies: Because they focus on micro-influencers, brands can launch affordable campaigns while still seeing strong engagement and conversions.
• Performance Tracking & Optimization: They use data-driven insights to ensure that every campaign is optimized for maximum effectiveness.

If you’re looking for budget-friendly influencer marketing that still delivers results, then inBeat Agency is a great alternative.

7. AI Influencer Agency

Finally, we have AI Influencer Agency, which is revolutionizing the industry by combining artificial intelligence and influencer marketing.

Why AI Influencer Agency is a Game-Changer?

• AI-Generated Influencers: They create virtual models and VTubers to promote brands, eliminating the risks associated with human influencers.
• Data-Driven Campaign Execution: Every decision, from influencer selection to content creation, is backed by AI-powered insights.
• Future-Proof Strategy: As the digital world shifts towards AI and automation, this agency ensures that brands stay ahead of the curve.

If you’re looking for a cutting-edge approach to influencer marketing, then AI Influencer Agency is a must-try.

Final Thoughts

In 2025, celebrity influencer marketing is bigger than ever, and while Light Models is a well-known name, these seven agencies provide amazing alternatives that brands should seriously consider. So, which one will you choose?

So, if you are a brand, Register here!