Top 7 Alternatives to Adsumus for UGC Videos in India in 2025

Hobo.Video-Top 7 Alternatives to Adsumus for UGC Videos in India in 2025-UGC

Introduction

If you are looking for Alternatives to Adsumus for UGC, you are in the right place. In India, the demand for user-generated content (UGC) videos is growing rapidly, and businesses need reliable platforms to source authentic content from creators. Adsumus has been a popular choice, but several alternatives are offering better features, competitive pricing, and a broader influencer network. In this article, we will explore seven top alternatives, with a special focus on Hobo.Video, which stands out as one of the best platforms for UGC content and influencer marketing in India.


Why Look for Alternatives to Adsumus?

Before diving into the alternatives, let’s first understand what Adsumus is and why businesses might seek alternatives.

About Adsumus

To begin with, Adsumus is a UGC video creation and influencer marketing platform that connects brands with content creators. It helps brands leverage authentic UGC for their marketing campaigns. Moreover, the platform primarily focuses on social media influencer marketing and offers services like campaign management, influencer collaborations, and video content creation.

Limitations of Adsumus

Even though Adsumus has several advantages, there are some limitations that businesses should consider:

  • Limited influencer network: Consequently, brands may struggle to find niche creators.
  • Pricing concerns: Furthermore, some businesses find it expensive.
  • Lack of AI-driven analytics: Other competitors offer better data-driven solutions.
  • Limited engagement tracking: Additionally, other platforms provide deeper insights into content performance.

For these reasons, businesses are actively looking for better Alternatives to Adsumus for UGC videos.


1. Hobo.Video (Best AI-Powered UGC & Influencer Marketing Platform)

First and foremost, Hobo.Video is one of the best alternatives to Adsumus for brands seeking authentic UGC videos and influencer marketing services. It is an AI-driven platform that connects brands with a vast network of content creators to produce high-quality UGC and influencer-driven marketing campaigns.

Why Choose Hobo.Video?

  • Vast Influencer Network: Specifically, it covers nano, micro, macro, and celebrity influencers across India.
  • AI-Enabled Matching: As a result, brands collaborate with the right content creators.
  • UGC-Focused: Particularly, it specializes in user-generated video content for social media campaigns.
  • End-to-End Campaign Management: This includes everything from creator selection to performance tracking.
  • Cost-Effective: Additionally, it offers competitive pricing for businesses of all sizes.
  • Data-Driven Insights: In particular, AI-based performance tracking and analytics enhance ROI.
  • Diverse Industry Coverage: Specifically suitable for e-commerce, fashion, beauty, tech, and travel brands.

If you’re looking for a UGC-focused, AI-powered influencer marketing platform, then Hobo.Video is one of the top alternatives to Adsumus.


2. Winkl

Moreover, Winkl is a powerful influencer marketing and UGC platform designed for businesses looking to scale their content marketing strategies.

Key Features:

  • Automated Influencer Discovery: Therefore, brands can find niche-specific campaigns efficiently.
  • Performance-based pricing: In turn, this ensures cost-effectiveness.
  • Comprehensive analytics: Additionally, brands can track UGC campaign results.

3. Plixxo

Similarly, Plixxo, a part of POPxo, is one of India’s largest influencer marketing platforms, helping brands source authentic UGC videos.

Why Plixxo?

  • Over 26,000+ influencers: Therefore, brands have access to a vast network.
  • Custom content creation services: This ensures tailored solutions for businesses.
  • Multi-platform integration: Moreover, it supports Instagram, YouTube, Facebook, and more.

4. OPA (One Impression)

In addition, OPA offers UGC video creation services and influencer marketing solutions, making it a strong competitor to Adsumus.

Notable Features:

  • Advanced campaign management tools: Thus, brands can execute campaigns seamlessly.
  • Seamless brand-influencer collaborations: Moreover, it simplifies partnerships.
  • Integrated UGC analytics dashboard: As a result, performance tracking is more effective.

5. Eleve Media

Furthermore, Eleve Media is a performance-driven influencer marketing platform that helps brands create and distribute high-quality UGC videos.

Benefits of Eleve Media:

  • AI-powered influencer selection: Consequently, brands find the most suitable creators.
  • Cross-platform campaign execution: Thus, engagement is maximized.
  • In-depth performance tracking and insights: As a result, brands get valuable data-driven decisions.

6. GroCurv

Additionally, GroCurv is a marketing services marketplace connecting businesses with influencers and content creators.

Why GroCurv?

  • Affordable pricing: Therefore, startups and SMEs find it budget-friendly.
  • Industry-specific UGC creation: Thus, brands can target niche audiences.
  • Fast and reliable influencer onboarding: Additionally, campaigns can launch quickly.

7. Kofluence

Finally, Kofluence is a performance-driven influencer marketing and UGC video platform.

Features of Kofluence:

  • AI-based content performance insights: Therefore, brands can optimize their campaigns in real-time.
  • Wide range of creators for UGC content: As a result, brands get diverse content styles.
  • Real-time campaign optimization: Moreover, engagement rates are improved.

Conclusion

To summarize, there are multiple Alternatives to Adsumus for UGC, and choosing the right one depends on your brand’s needs and budget. However, if you want a cost-effective, AI-powered, and high-performance platform, then Hobo.Video stands out as the top choice.


Why Choose Hobo.Video?

Without a doubt, Hobo.Video is an AI-enabled influencer marketing and UGC content creation platform designed for brands seeking authentic engagement and scalable content strategies.

Key Highlights:

  • Vast Network: Specifically, thousands of influencers in fashion, travel, business, and lifestyle.
  • Tailored UGC Strategies: Therefore, campaigns are customized to brand objectives.
  • Data-Driven Approach: Moreover, AI-powered influencer selection and real-time campaign tracking enhance efficiency.
  • Proven Success: Consequently, numerous brands have achieved higher engagement rates.
  • End-to-End Management: Finally, everything from influencer outreach to performance tracking is handled efficiently.

For brands looking to scale influencer marketing and UGC content, indeed, Hobo.Video is the perfect partner in India!

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