Introduction
If you’re someone who scrolls through home makeover videos late at night or dreams about giving your space a warm, refreshed look without burning a hole in your pocket, this guide will become your go-to companion. The world of interiors has exploded in recent years, and the Top Home Decor and Interior Influencers in Australia have pushed this wave forward with inspiring ideas, real-life experiments, and deeply personal design journeys. As someone who has followed these creators for years, I can say one thing with confidence: these influencers don’t just post pretty photos, they turn ordinary homes into vibrant stories. During 2025, the demand for Top Home Decor and Interior Influencers in Australia has grown faster than ever.
Along the way, you’ll also find how brands tap into this world using influencer marketing, UGC videos, AI UGC, and modern tools that platforms like Hobo.Video make seamless. From “what is influencer marketing?” to “how to choose the best interior creators,” I’ll explain these concepts organically while keeping the experience authentic and deeply useful.
- Introduction
- 1. Three Birds Renovations : Australia’s Home Makeover Powerhouse
- 2. Interiors Addict (Jen Bishop) : News, Trends & Real-Home Inspiration
- 3. The Design Files : Australia’s Most-Loved Design Publication
- 4. Tara Milk Tea : Art, Color & Aesthetic Home Moments
- 5. Mr Jason Grant : Coastal Calm Meets Lifestyle Design
- 6. House Nerd (Maya Anderson) : Honest Home Stories With Heart
- 7. The Stables Co. : Minimal Elegance & Architectural Influence
- 8. Clementine & Co. : Whimsical, Warm & Highly Personal
- 9. Renovating for Profit (Cherie Barber) : Australia’s Renovation Queen
- 10. Chloé McLeod Home (Chloé McLeod) : Clean Layouts & Warm Details
- 11. How These Australian Influencers Are Transforming Home Decor Trends in 2025
- 12. Why Australian Home Decor Creators Connect So Strongly With Indian Audiences
- 13. The Rise of UGC Videos in Home Decor Marketing
- 14. The Power of Authentic Storytelling in Interior Content
- Final Thoughts : Why These Influencers Deserve Your Attention in 2025
- Conclusion : Key Takeaways for 2025
- A Motivational Closing + Call-to-Action
- About Hobo.Video
1. Three Birds Renovations : Australia’s Home Makeover Powerhouse
Few names dominate the Australian renovation scene like Three Birds Renovations. Their rise has been explosive, but their charm comes from how real and relatable they have remained. Founded by three friends Bonnie, Erin, and Lana, this team has turned countless outdated houses into dreamlike modern sanctuaries. Every room they touch carries a signature mix of brightness, calmness, and coastal charm.
Their work has inspired thousands of homeowners who want transformation but fear the overwhelming process. When I first stumbled upon their YouTube series years ago, what struck me was their honesty. They don’t hide the struggles of working with budgets, builders, or unexpected site challenges. Instead, they show it front and centre, something that makes them loved across Australia.
For anyone researching Australian home makeover experts or Top home decor influencers Australia 2025, Three Birds often tops every list. Their content blends storytelling, design empathy, and practical “how to” renovations. Beyond inspiring homeowners, they’re adored by brands collaborating through AI influencer marketing and UGC campaigns, making them a favourite in the influencer ecosystem.
2. Interiors Addict (Jen Bishop) : News, Trends & Real-Home Inspiration
Jen Bishop, the founder of Interiors Addict, runs one of Australia’s most trusted interior design platforms. Her strength lies in her ability to share honest reviews, fresh ideas, and everyday decor discoveries without overwhelming readers. She has a knack for simplifying complicated styling decisions, something that many Indian readers admire when exploring Australian trends.
Her blogging style feels like reading advice from a well-informed friend. You can sense her curiosity, and that emotional warmth is why she continues to rank among the best interior designers to follow Australia. She constantly highlights new designers, budget-friendly styling tips, and trends that feel doable for the average homeowner.
In 2023, her platform reported over 450,000 monthly readers, showing how strong her influence remains. Many brands collaborate with her through UGC content, editorial partnerships, and influencer-driven storytelling. If you want dependable updates and credible product suggestions, Jen Bishop remains unmatched.
3. The Design Files : Australia’s Most-Loved Design Publication
If you ask any Australian stylist about online inspiration, The Design Files inevitably enters the conversation. Started by Lucy Feagins, this platform has grown into a cultural archive of Australian homes, artists, and aesthetic movements. They highlight everything from modern apartments in Melbourne to heritage homes in Sydney filled with personal stories.
What makes The Design Files genuinely special is how they capture the soul of a home. Their articles go beyond pretty pictures. They uncover the life, challenges, and memories behind every space. This authentic approach is why they’re admired by home decor creators Australia, architects, and even global design leaders.
For readers searching for Australian interior design influencers, this platform remains an essential stop. Its storytelling maintains an emotional depth rarely found in polished Instagram feeds. Brands often tap them for UGC videos, creator-driven home tours, and creative brand integrations, proving how influential editorial-style content remains in Australia.
4. Tara Milk Tea : Art, Color & Aesthetic Home Moments
Tara Milk Tea brings a unique flavour to the Australian interior community. Well-known for her vibrant photography and travel content, her home decor storytelling carries an unmistakable artistic touch. Tara’s spaces play with colour, texture, and visual symmetry in ways that stay with you long after scrolling past.
She appeals especially to young creators exploring how to become an influencer themselves because her journey reflects reinvention. She didn’t begin as a home decor creator, she expanded into the category organically, driven by her love for capturing beautiful, cozy corners.
Tara also frequently collaborates with global and local brands by producing stunning AI UGC concepts and lifestyle-driven promotional work. Her home content blends photography with styling, giving followers creative ideas that feel easy to try. If you enjoy rooms filled with playful hues and personality, she deserves a spot on your 2025 follow list.
5. Mr Jason Grant : Coastal Calm Meets Lifestyle Design
When people describe Australian interior styling, they often mention one consistent phrase: coastal calm. And no one embodies this better than Mr Jason Grant. For years, he has served as a stylist, author, and creative educator who understands how to make spaces feel naturally serene.
Jason’s home projects lean toward pastels, sandy tones, linen textures, and airy layouts. His work appeals to individuals who prefer timeless elegance over seasonal trends. If you’ve ever wondered where to start when creating a peaceful, stylish home, his content acts like a step-by-step map.
He ranks highly in terms of interior styling influencers Australia because of his depth of experience. Many of his collaborations involve influencer marketing India, home decor brands, and lifestyle retailers across Asia-Pacific. His audience values his authenticity and clarity, and this trust keeps him relevant year after year.
6. House Nerd (Maya Anderson) : Honest Home Stories With Heart
Maya Anderson, the creator behind House Nerd, offers something that many Australian creators shy away from — raw honesty. Her content covers renovations, parenting, home budgeting, and slow improvements that mirror real life. Not every makeover is perfect. Not every DIY turns out Instagram-worthy. And that vulnerability is exactly why she stands out.
Her blog attracts those seeking comfort rather than pressure. Many of her posts cover topics like family-friendly decor, DIY journeys, and long-term home building experiences. She represents the best side of DIY home decor influencers in Australia, reminding readers that a home evolves with emotions, time, and personal growth.
Her community-driven storytelling pairs beautifully with UGC content creation, especially when everyday families want realistic perspectives. If you’re looking for relatability mixed with thoughtful guidance, House Nerd remains a must-follow voice.
7. The Stables Co. : Minimal Elegance & Architectural Influence
The Stables Co., based in Melbourne, has earned loyal followers thanks to its luxurious minimalism. Their designs feature clean lines, earthy materials, and a refined sense of geometry. They represent the modern Australian aesthetic that blends architecture with interior clarity.
Their projects are often used as case studies by Australian home makeover influencers, interior students, and brands exploring premium home categories. The Stables Co. leans toward structured yet warm layouts, making their content ideal for readers wanting inspiration for high-end spaces.
With collaborations across furniture, lighting, and architectural elements, they frequently appear in conversations around Top home decor influencers Australia 2025. For brands looking to understand what is influencer marketing in a premium segment, The Stables Co. provides an ideal example.
8. Clementine & Co. : Whimsical, Warm & Highly Personal
Clementine & Co. brings a breath of fresh air to the Australian interiors landscape. Her styling leans toward whimsical décor, soft palettes, and cozy textures that instantly warm up a room. She shares personal stories behind each design choice, making her home feel like an evolving diary.
Her audience connects with her transparency. She openly discusses budgets, mistakes, and moments of doubt — things that make her one of the most relatable DIY interior creators Australia. She’s also highly active in creating visual UGC videos, making her a favourite among brands seeking emotional storytelling.
If you prefer homes that feel lived-in and emotionally expressive, Clementine’s work will inspire you deeply. Her approach proves that good design doesn’t need luxury. It only needs intention.
9. Renovating for Profit (Cherie Barber) : Australia’s Renovation Queen
No list feels complete without mentioning Cherie Barber, popularly known as Australia’s “renovation queen.” With over 30 years of experience, she has transformed more than 130 homes and trained thousands of homeowners and investors. Cherie puts numbers where others put opinions. According to public records, average renovation ROI in Australia ranges between 70% to 120%, depending on the project. Her teachings show everyday people how to maximize those returns without over-spending or over-complicating decisions.
She epitomizes the essence of Australian home makeover experts, combining interior knowledge with property strategy. Her structured tutorials, courses, and media appearances make her a trusted name for ambitious homeowners. Many brands collaborate with her through top influencer marketing company partnerships, video tutorials, and renovation-led product demonstrations. If you want renovation advice backed by decades of experience, Cherie belongs on your must-follow list.
10. Chloé McLeod Home (Chloé McLeod) : Clean Layouts & Warm Details
Chloé McLeod blends modern chic with natural textures. Her style appeals especially to younger homeowners who want cleanliness without sterility. Her home renovations often include timber furniture, warm lighting, leafy corners, and calm, minimalist palettes. Chloé’s popularity surged when she began sharing detailed before-and-after series. These posts often go viral because they show transformation without overwhelming viewers. She also shares affordable product finds, making her one of the best voices for affordable home decor influencers Australia.
Her growing influence helps brands tap into lifestyle audiences looking for sincerity and detail. She’s a brilliant example of how interior creators thrive when their storytelling feels genuinely personal.
11. How These Australian Influencers Are Transforming Home Decor Trends in 2025
The rise of these creators hasn’t happened by accident. A big shift happened during the last three years when Australians began spending more time at home and investing more money into comfortable, personalized spaces. Reports from Statista show that the home decor market in Australia crossed AUD 16 billion in 2024, growing steadily at over 3.5% every year. This trend will continue into 2025, making influencers more relevant than ever.
These Australian interior design influencers bring ideas that feel possible. They don’t force complex styling rules or unrealistic shopping lists. Instead, they show how a simple lamp, textured rug, or indoor plant can shift a room’s energy. Their design language feels natural, making their content a form of digital mentorship for anyone wanting a better space.
If you’ve wondered how to build a stylish home without being overwhelmed, their posts become surprisingly therapeutic. They guide, they reassure, and they encourage experimentation. That emotional layer explains why people trust them and why these influencers continue to shape Australian home styling culture in 2025.
12. Why Australian Home Decor Creators Connect So Strongly With Indian Audiences
While their audience is primarily Australian, a large portion of their traffic comes from India. And the reason is simple Indian homeowners are embracing a fresh design culture. Many want aesthetic homes inspired by global trends while still keeping warmth and practicality intact.
Indian viewers love creators who show:
- Affordable hacks
- Small-space solutions
- DIY challenges
- Realistic renovations
- Honest experiences
When I speak to creators from India exploring global inspiration, they often mention how much they learn from Australian home makeover experts. The design sensibilities overlap both cultures appreciate warmth, texture, and multifunctional spaces.
This growth is also supported by platforms like Hobo.Video, where brands explore cross-border creator partnerships. Many Indian companies study these Australian trends through AI influencer marketing, data-driven UGC campaigns, and by observing what the best interior designers to follow Australia are doing differently.
13. The Rise of UGC Videos in Home Decor Marketing
In the past, brands relied mostly on ads. But today, the content that converts best is the one that feels like a genuine recommendation from a real person. That’s exactly why UGC videos have become powerful tools for home decor and furniture brands across India and Australia.
UGC works because:
- It looks real and unscripted
- It captures personal experience
- It builds trust instantly
- It helps buyers visualize the product at home
According to industry data, UGC-driven campaigns can increase conversions by up to 29% compared to traditional ads. That number alone explains why even premium interior brands now collaborate directly with creators like Chloé McLeod, Interiors Addict, and Mr Jason Grant.
Platforms such as Hobo.Video make this process smoother by offering AI UGC, creator matchmaking, and integrated campaign tools. For brands searching for a top influencer marketing company, this model offers the perfect blend of automation and authenticity.
14. The Power of Authentic Storytelling in Interior Content
Home decor content only works when it feels authentic. That is the simple but often ignored reality. People don’t want perfect homes shown from perfect angles; they want real stories, real mess, real attempts, and real emotions.
That’s why creators like House Nerd and Clementine & Co. resonate so deeply. They show cracked walls, messy kid rooms, delayed renovations, budget concerns, and moments where things don’t go to plan. These emotions build trust something the influencer world struggles with today.
When I watch their content, I’m reminded that homes are not showpieces. They are daily companions. And when creators open up about their journey, viewers feel understood. That emotional relatability is why brands love partnering with these creators, especially when they run UGC-heavy campaigns.
Final Thoughts : Why These Influencers Deserve Your Attention in 2025
The world of interiors keeps evolving. But the heart of it stays the same people want homes that feel warm, personal, and meaningful. The Top Home Decor and Interior Influencers in Australia represent exactly that spirit. Their content shows that good design doesn’t require perfection; it requires intention.
As 2025 unfolds, their influence will only grow. Whether you’re a brand exploring AI influencer marketing, a homeowner planning your next renovation, or a creator seeking inspiration, these influencers offer ideas you can trust, learn from, and genuinely enjoy.
Conclusion : Key Takeaways for 2025
Here’s a quick summary of what you learned:
- Australian decor creators lead with authenticity and emotion
- Trends in 2025 focus on comfort, calmness, and personal expression
- UGC videos drive strong performance for home brands
- Platforms like Hobo.Video make influencer collaborations easier
- Renovation experts like Cherie Barber remain strong authorities
- Storytelling matters more than follower count
- Indian readers can learn global styling ideas from these creators
- Affordable decor trends are shaping new-age homes
- DIY creators remain widely trusted
- The Top Home Decor and Interior Influencers in Australia are redefining what modern homes can look like
These points reinforce why these creators deserve your follow in the coming year.
A Motivational Closing + Call-to-Action
Beautiful spaces don’t come from big budgets — they come from bold ideas. If these Australian creators have taught us anything, it’s that change begins with one small step: moving a sofa, adding a plant, or imagining your home differently.
If you’re a brand or creator ready to amplify your voice in the world of home decor, there’s no better time than today. Join Hobo.Video, collaborate with inspiring creators, and let your story reach the world in a way that feels real, heartfelt, and unforgettable.
About Hobo.Video
Hobo.Video is India’s leading AI-powered influencer marketing and UGC company. With over 2.25 million creators, it offers end-to-end campaign management designed for rapid and sustainable brand growth. The platform blends AI intelligence with human strategy to help brands create impactful stories through:
- Influencer marketing
- UGC content creation
- Celebrity endorsements
- Product feedback and testing
- Marketplace and seller reputation management
- Regional and niche influencer campaigns
Trusted by leading brands like Himalaya, Wipro, Symphony, Baidyanath, and the Good Glamm Group, Hobo.Video continues to shape the future of authentic digital storytelling.
Inspired by what you read? Let’s turn ideas into impact. Connect with us and unlock your brand’s next growth chapter.👉Start here.
If you’re an influencer creating awesome content, brands should see it.Let’s make that happen.
FAQs About Home Decor and Interior Influencers in Australia (2025)
1. Who are the Top Home Decor and Interior Influencers in Australia for 2025?
The list includes Three Birds Renovations, Interiors Addict, The Design Files, Tara Milk Tea, Mr Jason Grant, House Nerd, The Stables Co., Clementine & Co., Cherie Barber, and Chloé McLeod. Each offers a unique design approach, helping homeowners learn practical and aesthetic ideas. These creators continue to influence renovation trends, decor purchases, and styling inspiration across Australia.
2. Why are Australian interior influencers popular in India?
Indian audiences love their clean, warm, practical styling approach. Many of these homes mirror the preferences of Indian families who want cozy spaces without clutter. The storytelling these creators use also makes their content easy to follow, inspiring thousands of Indian viewers to try similar ideas at home.
3. How can brands collaborate with Australian decor creators?
Brands can collaborate through UGC videos, tutorials, room reveals, decor reviews, or seasonal styling integrations. Using influencer platforms helps brands manage campaigns, measure ROI, and connect with relevant creators who fit their brand personality.
4. Are these influencers suitable for budget-friendly décor tips?
Absolutely. Influencers like Chloé McLeod and Clementine & Co. frequently share affordable styling hacks and DIY transformations. They prove that designers don’t need luxury budgets to create beautiful spaces.
5. How does UGC help home decor brands grow faster?
UGC brings authenticity to product promotion. It feels real because it comes from users, not scripted ads. This approach increases conversion rates, builds trust quickly, and helps customers visualize results before purchasing.
6. Which influencers are best for DIY inspiration?
House Nerd and Clementine & Co. are known for honest DIY journeys. They show both successes and challenges, helping beginner decorators gain confidence while learning practical techniques at home.
7. How do Australian decor trends differ from American or European styles?
Australian decor leans toward calming, coastal-inspired minimalism. It blends natural textures, light tones, and functional layouts. Unlike the bold patterns of Europe or the maximalist American aesthetic, Australian design emphasizes quiet elegance.
8. Can Indian brands collaborate with Australian creators?
Yes. Many Indian brands use influencer marketing India tools and cross-border platforms to connect with global creators. Tools like Hobo.Video simplify this process by providing AI-driven creator matching and campaign management.
9. What is the role of AI in influencer marketing today?
AI helps analyze audience behaviour, predict campaign performance, and automate UGC creation workflows. It makes influencer discovery faster and optimizes brand decisions with data-supported insights.
10. How can someone become a home decor influencer?
Start by sharing your real home journey. Post before-and-after photos, describe your challenges, share budget tips, and showcase the unique personality of your space. Consistency and authenticity matter more than perfection.
