5 App Marketing Campaigns That Went Viral on Social Media
Introduction: In a world where mobile apps are everywhere, making an app stand out on social media is an art. Not every launch gets the limelight, but some campaigns break…
Rohit Thapa
7 YouTube Campaigns That Redefined Brand Storytelling
Introduction: When Storytelling Met the Screen In the digital age, storytelling isn’t just a marketing tool—it’s the emotional heartbeat of every brand. And among all platforms, YouTube has emerged as…
Case Study: Global Influencer Campaigns That Generated Millions in Sales
Introduction: IIn today’s hyper-connected digital era, influencer marketing has evolved from a trend to a billion-dollar ecosystem. Across industries — from beauty to tech, fitness to finance — brands are…
Case Study: Ranveer Singh’s Influencer Campaigns That Went Viral
Introduction: The Making of a Viral Brand Magnet When we talk about charisma meeting commerce, Ranveer Singh stands as India’s most energetic example. His campaigns don’t just sell; they storm…
How Mamaearth Generated Millions in Sales With Influencer Collabs
The Rise of an Indian D2C Beauty Revolution When you think of Indian beauty brands that cracked the influencer marketing code, Mamaearth stands tall. The brand’s journey isn’t just about…
Case Study: Boat Headphones Viral Influencer Campaigns
How Boat Made Noise in a Crowded Market In a country where music is an emotion and style is self-expression, Boat didn’t just sell headphones — it sold a lifestyle.…
How D2C Haircare Brand Used Micro-Influencers to Drive Conversions
The Rise of India’s Conscious Haircare Revolution It began quietly — a whisper among India’s millennial consumers tired of sulfates, parabens, and over-marketed beauty claims. By 2020, the conversation around…
Case Study: Hobo.Video’s Scalable UGC Campaigns for Regional D2C Brands
The Rise of Regional D2C Brands in India’s Digital Landscape In the last five years, India has witnessed an incredible surge inDirect-to-Consumer (D2C)brands, especially in Tier 2 and Tier 3…
Top 10 Mega Influencers Worldwide in 2025
In the glittering digital age of 2025, influence is the new currency. Every like, share, and reel has the power to shift global conversations — from beauty to sports, from…
How Zomato Used Micro-Influencers to Boost App Downloads
The Start of a Revolution in Food-Tech Marketing When food delivery became a battlefield in India, Zomato didn’t just rely on ads — it built a culture. The company understood…