The Largest Community of Influencers in India
Introduction India’s eCommerce landscape is growing at an unmatched pace, with Shopify emerging as the most preferred platform for D2C brands. Yet, many businesses struggle to achieve consistent sales despite…
Introduction If there is one thing that can make or break a D2C brand online, it is how your products look on screen. In India, where over 75% of online…
Introduction In today’s digital-first world, user-generated content (UGC) has emerged as a game-changer for brands looking to scale globally. From small D2C brands to multinational corporations, companies are leveraging authentic…
1. Introduction Kusha Kapila has become one of India’s most influential social media personalities. From Instagram sketches to MTV shows, she has captivated millions with her comic timing, relatable characters,…
Introduction The battle for attention is brutal, but there’s a simple unlock. Strong Outdoor Product Shoot Ideas convert casual scrollers into shoppers. When you plan Outdoor Product Shoot Ideas with…
Introduction Social media influencer engagementhas transformed the way brands connect with consumers in India. Gone are the days when followers counted as the ultimate benchmark of online success. Today, engagement—likes,…
Introduction If you’re a D2C (Direct-to-Consumer) founder in India, you’ve probably asked yourself many times: “What is growth marketing, and how can it help me scale my brand faster?” The…
Introduction TikTok has evolved far beyond a platform for viral dances and lip-sync videos. Today, it is a powerhouse for influencer marketing, enabling brands to drive sales and engagement like…
Introduction In today’s fast-moving digital marketplace, where consumers are bombarded with ads every minute, one factor consistently stands out—authenticity. Indian audiences, especially Gen Z and millennials, trust real voices more…
1. Introduction: Why Instagram ROI Is the Marketer’s True North Let’s be honest—nobody in marketing cares about follower counts anymore. They’re fluff, vanity, and at best, a weak bragging right.…