Paree’s Prima Launch Campaign: Leveraging Influencer Collaboration
In today’s world, brands want to be noticed, and one of the best ways to do this is through influencer marketing. A great example of this is the launch of…
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Influencer Marketing: The Top-of-the-Funnel Strategy by Hobo.Video
Have you ever wondered how some brands become super popular online? One of the biggest secrets is influencer marketing! It’s a smart way for brands to reach more people, and…
IndiGo’s Sustained Influencer Marketing Efforts: Building a Community
IndiGo, one of India’s top airlines, is not just about flying people to their destinations; they are also soaring in the world of influencer marketing. By using clever strategies, they…
The Role of Influencer Marketing in the Metaverse: A New Era of Brand Building
Have you ever imagined a world where you can meet friends, play games, and shop all in one place, but in a digital universe? This exciting world is called the…
The Snickers India ‘Hunger Ka Royal Solution’ Campaign: Leveraging Influencers for Impactful Marketing
In India, Snickers has a fun way of telling people about their chocolate bar. They created a campaign called “Hunger Ka Royal Solution.” This means “The Royal Solution to Hunger.”…
boAt Collaborates with Virtual Influencer for Innovative Launch Campaign: A New Era in Marketing
Imagine your favorite headphones or speakers being promoted by an influencer who isn’t even a real person! This is what boAt, a popular electronics brand, did recently. boAt collaborated with…
Influencers and UGC Becoming Crucial for Amazon’s Great Indian Festival
The Great Indian Festival is a big shopping event on Amazon, where people can find amazing deals and discounts. But have you ever wondered how Amazon makes it so popular?…
From ‘Tapris’ to Influencers: The Unique Strategies That Boosted Zudio’s Brand Awareness
Have you ever walked by a small tea shop called a “tapri” and noticed how people love to gather there? Zudio, a popular clothing brand, has a similar story. They…
The Deinfluencer Trend: What Indian Brands Can Learn and Implement
Have you heard about the deinfluencer trend? It’s something exciting happening in the world of social media! This trend encourages people to buy less and think more about what they…
How Haldirams uses like Hobo.Video, Influencer Marketing Platform with Managed Services for Influencer Visit to their Restaurants
Haldirams is a well-known brand that makes delicious Indian snacks and has many restaurants. But how does Haldiram make sure so many people visit their restaurants? They use something called…