Why Brand Authenticity Is Imperative?
One in every five Instagram profiles we come across is an influencer. It is a well-known fact that influencers have consistently been vital to any effective marketing effort of a…
Influencer Marketing Guide
How Entrepreneurs and Influencers Can Work Together to Build A Powerful Brand
There has been always a deep connection between an Entrepreneur and an Influencer. In fact, their relationship is almost like a couple, who compliments each other. So to understand their…
Colour And Typography’s Effect On Consumer Behavior
Understanding the behavioural relationship of consumers and their purchasing habits helps marketers effectively promote products and brand images. This relationship is known as Consumer Behaviour, which is a study of…
Interest Influencers In Your Product So They Market Your Brand
The main goal of any business should be to make quality products and services that will boost their sales. In this quickly evolving world, influencer marketing has quickly gone to…
Influencers – The Indicators Of Marketing Arena
“Influence” is a wide concept that has passed through many iterations over the last decade and, since the dawn of influencer marketing, Through Influencer Marketing, companies can carry out advertising…
Qualities A Successful Social Media Influencer Should Possess
With the ease of access to the internet, the number of social media users has also increased rapidly. A significant population of social media users comprises millennials and Gen Z.…
Fake Instagram Influencers: How To Identify And Spot Them Easily
The digital marketing world is powered by influencers who, as their name suggests, influence the behaviour and choices of people who follow them. But, do you realize how easy it…
Social Media Marketing – Using Influencers To Grow Your Brand
To make a good business, just making a good product is not sufficient. The marketing of your product is just as important. Ineffective marketing has resulted in good products doing…
Marketing Strategy – Influencer Marketing And How To Make It Work
It is becoming increasingly difficult for brands to get attention on the internet. This is largely because every business, big or small, has invaded the online world creating an insurmountable…
Marketing Trends For Influencers – What’s Popping In 2021?
Did you know, businesses are making $6.5 for every $1 spent on influencer marketing? Surprising, isn’t it? For those who have been following marketing trends closely, this news comes as…