Power of Gaming Influencers: Why Brands Should Tap in This Community
In today’s world, gaming has become more than just a hobby. It has grown into a massive community where millions of people around the world come together to play games,…
Tips for Influencers
Leveraging Ministers as Influencers: Insights from the Ministry of Ayush Yoga Day Campaign
The Ministry of Ayush in India used a unique idea to promote International Yoga Day—by making ministers influencers. They turned to important people in the government to help spread their…
How Content Creators & Influencers Drive Festive Sales
Festivals are special times of the year when people celebrate and buy gifts. During these times, many brands want to sell their products. One way to do this is through…
Tips for Finding Relevant Influencers for Festive Marketing Campaigns
Festivals are a time when people are more likely to shop, and they often look for recommendations on what to buy. Influencers help by showing their followers exciting products, services,…
Jio’s 5-Year Anniversary Twitter Campaign: How Brands Became Influencers
Jio, the popular telecom company, celebrated its 5-year anniversary with a big Twitter campaign. This campaign wasn’t just about Jio, though. It was about how other brands also got involved…
Government Collaborations with Influencers to Boost Tourism: A Content Strategy
Many governments around the world are working to increase tourism in their countries. One smart way they do this is by collaborating with influencers. These influencers are people on social…
Micro-Influencers vs Nano-Influencers: Brand Deals vs Median Engagement Report
In today’s world, brands use influencer marketing to connect with people and grow their business. But not all influencers are the same. Some have a large number of followers, while…
Micro-Influencers & Minimum Edits: Achieving Macro Digital Benefits
In the world of influencer marketing, people look to creators who can make an impact on social media. But did you know that not all influencers have millions of followers?…
Finfluencers: How Social Media Finance Gurus Are Shaping BFSI Marketing Strategies
Have you heard about finfluencers? They are special people who share money advice on social media. These finance influencers help many people understand how to manage their money better. In…
Maximizing Conversions by Merging Influencer Marketing with Remarketing Techniques
In today’s world, brands want to reach people in the best way possible. They use various methods to connect with consumers, and one popular way is through influencer marketing. But…