Rebranding 101: when and how to do it right
Rebranding is one of those decisions founders either overthink for years or rush into after one bad quarter. Neither approach works well. Change your identity for the wrong reasons and…
The Largest Community of Influencers in India
Rebranding is one of those decisions founders either overthink for years or rush into after one bad quarter. Neither approach works well. Change your identity for the wrong reasons and…
Ujjwal Chaurasia goes by Techno Gamerz on YouTube, and if you’ve searched for his live subscriber count, you’re probably one of the millions who’s watched his GTA V videos at…
Every marketer has sat through that meeting. Slide goes up. Impressions: 6 million. Followers: 40,000. Room nods. Then someone from finance asks the one question nobody wants: which of these…
Marketing in India has never moved this fast. Ten years ago, a brand launched one TV ad and waited. Today, a brand launches forty versions of one ad before lunch.…
I’d like to show you how to create a live subscribers counter for YouTube, both in free version and API version, depending on what is better suited for your live…
I run into this same conversation with clients almost every week. Someone on the marketing team asks what’s actually going to matter next year, and the honest answer is that…
Somebody, somewhere, right now, is refreshing YouTube Studio wondering if this whole thing is actually going to pay off. That question is why a YouTube Channel Calculator matters more than…
YouTube advertisements are one of those aspects which most of us are accustomed to nowadays. We open our videos and before long we are deciding whether or not to continue…
A friend of mine launched a small tea brand last year. Before she did anything else about advertising, she called me with one worry: “Yaar, how much does internet advertising…
If at any time you have entered a password and received requests to enter a code, give a finger print, or tap your mobile phone, you have experienced MFA. The…