The Largest Community of Influencers in India
Introduction For early-stage startups, standing out in a crowded market often feels like chasing a moving target. Startup Scaled Product Discovery Using Hobo.Video’s Creator Network illustrates how a fledgling Indian…
The world of influencer marketing is changing fast, and one of the biggest forces behind this change is Artificial Intelligence in Influencer Marketing. Many marketers in India and abroad are…
Introduction In today’s digital-first world, Indian brands are no longer relying solely on flashy ads or traditional campaigns. Instead, they are leaning into creator content, which has completely transformed the…
Influencer marketing in India has surged like never before. As brands scramble to make their mark in a crowded digital space, grasping the metrics that define influencer campaign success in…
Introduction In today’s chaotic digital market, brands in India are scrambling for any advantage. That’s why Hobo.Video uses AI to optimize influencer campaigns and it’s not just a buzzword. From…
Introduction Artificial intelligence isn’t some distant, sci-fi idea anymore it’s shaking up marketing right here, right now. For Indian brands trying to cut through the digital noise, grasping ways AI…
Introduction: Why Founders Must Understand Key Differences Between GRP & CPM Advertising isn’t what it used to be. Today, founders need more than instinct they need clarity. Grasping the key…
Introduction: Why Understanding GRP vs. Reach & Impressions Is Essential Advertising today is a battlefield where precision matters more than ever. Brands can’t survive on vanity metrics alone. Understanding GRP…
Introduction: Understanding GRP and Its Importance Advertising is no longer just about putting content out and hoping someone notices it. Today, understanding What Is a Gross rating point is a…
Introduction: Why This Matters for Marketers in India If you’re navigating the complex world of digital marketing, especially in India’s fast-paced landscape, understanding LSI Keywords vs. Focus Keywords is not…