The Largest Community of Influencers in India
Introduction Let’s be honest: marketing is no longer a simple “post and pray” exercise. Brands that succeed today—whether a fresh startup in Bengaluru or an established company in Delhi—know the…
Food and beverage brands using UGC are changing the way people connect with food, restaurants, and beverage labels online. With more than 4.6 billion social media users worldwide, the power…
The Indian beauty industry has transformed rapidly in the past decade. With consumers trusting real people over polished ads, Indian beauty brands using UGC have found new ways to grow.…
The Indian business world in 2025 is no longer running on just traditional marketing. Brands today need more than good ads; they need sharp, data-backed strategies that actually convert. That…
Introduction Navigating India’s beauty market is no small feat. Established giants dominate airwaves, Instagram feeds, and TikTok trends, leaving small beauty startups feeling dwarfed. Yet, a smart, strategic approach can…
1. Introduction to Growth Marketing for SaaS Brands Growth marketing for SaaS brands is more than just advertising—it is a holistic approach that focuses on sustainable customer acquisition, retention, and…
Introduction Marketing costs are soaring, and brands can’t rely on flashy ads alone anymore. UGC Creators Help Brands Cut CAC by 40% because they craft authentic content that earns trust,…
Growth Marketing vs Traditional Marketing is a question most businesses face today, especially in India’s fast-changing digital world. While traditional marketing still has a strong presence, growth marketing has become…
Introduction In today’s fiercely competitive digital world, polished ads alone no longer cut it. UGC in the Marketing Funnel has proven itself as a powerhouse, boosting trust, engagement, and conversions.…
1. Introduction: Why Brands Are Boosting Influencer Budgets In recent years, influencer marketing has grown from an experimental digital strategy to a central pillar of modern brand campaigns. As we…