Puma Brand Ambassador 2025: How It Fits Influencer Strategy
Introduction: Why Puma’s Influencer Game Is Evolving in 2025 Puma has always had a pulse on pop culture, sports, and fashion. In 2025, the brand is taking it a notch…
Marketing
B2B vs B2C Marketing: Key Differences Demystified
Introduction: The Battle of B2B vs B2C Marketing When we talk about B2B vs B2C marketing, we’re diving into two worlds that look similar on the surface but function entirely…
25 Profitable Tech Business Ideas for Indian Startups in 2025
India’s startup landscape is evolving faster than ever before, driven by innovation, digital adoption, and a generation eager to solve real-world problems. With tech disrupting every sector, identifying the right…
Industry Trends: 2025’s Biggest Digital Marketing Roadblocks
Introduction: The Digital Surge Meets Its New Set of Challenges The digital landscape is booming, but 2025 has ushered in an intense wave of disruption. While marketers remain excited about…
Top 10 Digital Marketing Challenges for D2C Brands in India
In recent years, India’s D2C (Direct-to-Consumer) landscape has witnessed explosive growth, reshaping how brands connect with customers online. While the opportunities are immense, this digital shift hasn’t come without serious…
Influencer Models vs. Print Models: Key Differences
Introduction: The Changing Face of Modeling in India In today’s fast-moving fashion and advertising industries, the debate between influencer models vs. print models is heating up. With the explosion of…
Average Shorts CPM and RPM benchmarks
1. Introduction: Why Shorts Monetization Matters More Than Ever In recent years, short-form video has dominated social media trends. Platforms like YouTube Shorts are redefining how creators earn. But while…
Social Listening vs Social Monitoring: Key Differences Explained
Introduction: Why This Comparison Matters in 2025 In today’s hyper-digital era, understanding your audience goes beyond tracking likes and retweets. Social Listening vs Social Monitoring has become a buzzworthy debate…
How Indian Cookware Brand Scaled Using Top Cooking Channels
1. Introduction: The Rise of Indian Cookware Brands In the bustling Indian market, one trend has quietly reshaped consumer habits — the incredible rise of Indian cookware brands through content-driven…
Trend Report: Brands Shifting from Monitoring to Full Listening
Introduction In 2025, brands are no longer just monitoring—they’re truly listening. The trend report: brands shifting from monitoring to full listening in 2025 signals a major transformation. No longer is…