The Largest Community of Influencers in India
1. Introduction: What Are Smart Ambush Campaigns? Smart Ambush Campaigns are creative, cost-effective marketing tactics where a brand cleverly associates itself with a high-visibility event without official sponsorship. Unlike traditional…
Customer acquisition costs (CAC) have always been a pain point for e-commerce brands. Especially in the highly competitive Indian ecommerce space, brands often burn through budgets without getting equivalent returns.…
1. Introduction: The Rise of Smarter Email Marketing Tools in India Email marketing has always been a lifeline for startups trying to stretch every rupee. But as Indian startups grow…
1. Introduction: Understanding the Buzz Around Ambush Marketing In the ever-competitive landscape of branding and marketing, companies constantly look for new ways to capture attention. One such unconventional tactic is…
1. Introduction: Why LinkedIn Is the New Hub for UGC LinkedIn isn’t just a job portal anymore; it’s a powerful storytelling platform. Especially for Indian brands, it’s become a playground…
1. Introduction: Ecommerce Apps are the Lifeline of Indian SMBs in 2025 If you’re a small business owner in India, chances are you’re already relying on ecommerce apps to survive…
Introduction In the fast-moving, ultra-competitive fashion industry, staying ahead of the curve is no longer optional. It’s a necessity. For every clothing brand founder, building a sustainable and profitable label…
B2B marketing is evolving rapidly, and one trend stands out in 2025: the power of storytelling for B2B brands. It’s no longer just about features or cost-saving benefits. It’s about…
Introduction In today’s rapidly evolving digital ecosystem, small and medium enterprises (SMEs) and startups are on a relentless quest to streamline operations, improve customer experiences, and cut costs. This is…
Marketing in 2025 is unrecognizable without AI. From automating customer engagement to decoding data and driving conversions, the right Marketing AI tools are now critical for every startup’s success. Whether…