Power of Gaming Influencers: Why Brands Should Tap in This Community
In today’s world, gaming has become more than just a hobby. It has grown into a massive community where millions of people around the world come together to play games,…
social media
Kannada Celebrities Call Out Influencer for Disrespectful Comments About Bengaluru in Viral Video
Recently, an influencer shared some comments about Bengaluru that many people felt were quite disrespectful. As the video quickly went viral, it sparked a strong reaction from the community. Several…
Abhishek Banerjee Criticizes the Trend of Prioritizing Influencers Over Actors Due to Instagram Followers for Stree 2 Casting
Abhishek Banerjee, a talented actor, recently shared his thoughts about a new trend in the entertainment industry. He feels that casting directors are now focusing more on influencers with many…
The Rise of Gamified Influencer Marketing: Engaging Audiences Through Innovative Strategies
Have you ever played a game on your phone or tablet? What if I told you that brands are now using games to connect with people online? This exciting new…
Case Study: Meesho Innovative Use of Influencer Marketing to Boost Voter Engagement and Achieve Over 120 Cr Impressions
Did you know that a brand can help people learn about important things like voting? That’s exactly what Meesho did! Meesho, an online shopping platform, used influencer marketing to spread…
Social Media Trends 2024: Rise of Micro-Influencers and Short-Form Video
As we step into 2024, social media is evolving in exciting ways. Specifically, two significant trends are on the rise: micro-influencers and short-form videos. In this article, we will explore…
B2C Marketing Trends of 2024: The Growing Importance of Influencer Collaborations
In 2024, influencer marketing has become more important than ever for B2C brands. Influencer Marketing is now one of the most effective ways to connect with customers, as influencers share…
The Stories Behind 11 Famous Animal Influencers on Instagram
Have you ever seen a cute dog or a funny cat on Instagram with thousands of followers? Yes, even pets can become famous on social media! They are called animal…
Top Shopping Trends of 2024: The Influence of Social Media and Influencer Marketing
Shopping has changed a lot, and in 2024, it’s even more exciting! You might wonder, “How does shopping work today?” Well, social media and influencer marketing have made shopping more…
Understanding the De-influencing Trend: Implications for Influencer Marketing Strategies
In today’s world, influencer marketing is very popular. Many people, called influencers, share their ideas, tips, and favorite products on social media. They help us decide what to buy and…