The Largest Community of Influencers in India
Introduction to Digital Marketing on LinkedIn Digital marketing on LinkedIn has become an essential tool for businesses aiming to connect with professionals, decision-makers, and niche audiences. Unlike other social platforms,…
1. Introduction: Why Broadcast Advertising Still Matters in 2025 Broadcast advertising for Indian brands isn’t just surviving — it’s evolving. Despite the digital boom, traditional media like television and radio…
1. Introduction: Why Brands Are Racing Towards UGC User-generated content (UGC) has quietly transformed from a trendy idea into a full-scale brand strategy. In today’s fast-paced digital world, brands that…
Introduction What is mobile advertising? In simple terms, it’s the art and science of placing ads on mobile devices to reach people where they spend most of their time —…
Introduction: Why 87% Brands Preferring Micro-Influencers in Q1 2025 is a Game-Changer In Q1 2025, one data point stands out louder than the rest: 87% brands preferring micro-influencers in Q1…
Introduction The Engagement Rates of Micro vs Macro Influencers have sparked an industry-wide debate, especially in 2025 as brands double down on ROI from digital spends. As India rapidly expands…
Introduction Pay-per-click advertising has seen a tremendous evolution in recent years—especially when targeting creators and influencers. Today, creator-focused PPC campaigns are no longer just about impressions or clicks; they are…
In the booming world ofDirect-to-Consumer(D2C) fashion, the first impression often starts with a name. Your Instagram page is your brand’s digital storefront. The right name can spark curiosity, communicate style,…
Introduction to Brand Ambassador Meaning In today’s competitive D2C landscape, where customer attention is scarce and loyalty is even scarcer, knowing the brand ambassador meaning is crucial for startup success.…
Introduction In today’s digital-first marketing environment, brands are rethinking how to get the best return on investment (ROI). Among the top contenders are UGC vs Brand Ambassadors. While brand ambassadors…