How Gen Z is shaping the future of Digital Marketing
Gen Z, or people born between 1997 and 2012, are changing how we think about digital marketing. This generation has grown up with technology and social media, which makes them…
Influencer/Creator Learnings
How to set your niche/target audience?
Setting your niche and target audience is crucial for effective marketing and content creation. It helps you focus your efforts and connect with the right people. Here’s how to define…
How to Get Brand Collaborations as a micro Influencer
Micro-influencers have become an important part of the marketing world. Unlike big influencers with millions of followers, micro-influencers have a smaller audience. However, their followers trust them a lot, which…
Why brands prefer to work with Hobo.Video?
In today’s digital world, brands want to connect with their audience in a more personal way. They look for creative ways to stand out, especially through influencer marketing. One platform…
How to Get Brand Collaborations as a nano Influencer
Nano influencer refers to a social media influencer who has a small and engaged audience. It is also important to note that regardless of the number of followers, which may…
Role of Influencers in shaping consumer’s trends in India
A few years back, influencers in India developed into a very strong component of consumer trends. Nowadays, with social media becoming more accessible, people are using influencers for suggestions on…
Build an engaged community on Discord: understand the platform step-by-step
The human race started with individuals who went on to make communities for their own needs. From their survival patterns, the importance of having people around was very visible. Over…
20 Creative YouTube Video Ideas You Should Use in 2021
As we all know YouTube is the most popular video platform on earth. People upload more than 100 hours of video every minute. YouTube acts as a great platform for…
How Social Media Motivates and Demotivates
Social Media has changed Information and communication technology rapidly over the past 20 years. The pace of change is accelerating. The development of mobile technology has played an essential role…
7 Incredible Strategies for Memorial Day Sales
For many people, Memorial Day weekend is all about chilling and it marks the kickstart of summer months. However, originally, it was a day to celebrate the fearless American soldiers…