The Largest Community of Influencers in India
The Sonu Sood wellness campaign proved that celebrity endorsements can be more than glitzy ads. By combining celebrity health advocacy India, holistic healing lifestyle diseases, fitness and nutrition awareness India,…
Marketing today isn’t just about being seen—it’s about being remembered, trusted, and driving real results. Creator marketing ROI growth separates campaigns that merely look appealing from those that actually move…
When we talk about Huda Beauty marketing strategy, most people picture glitzy ads, huge campaigns, and a celebrity founder. But the story behind Huda Beauty is far richer, messier, and…
Introduction In India’s booming coffee culture, Sleepy Owl Coffee stands out not only for its artisanal blends but also for how it engages its community. How Sleepy Owl Coffee Used…
In today’s fast-moving digital world, brands can’t survive on ads alone. Real influence comes from real people sharing real experiences. That’s why an influencer campaign growth plan is no longer…
In India’s hyper-competitive D2C food space, Licious’ Regional Influencer Campaign stands out as a masterclass in turning local trust into measurable sales. Licious’ Regional Influencer Campaign leveraged creators across cities,…
Introduction: The New Power Equation in Marketing In today’s fast-moving digital world, one truth has become unshakable — brands don’t grow through ads alone anymore. They grow through stories, experiences,…
Introduction In the fast-evolving world of social commerce, Pinterest & Instagram UGC campaigns have become game-changers for brands looking to turn engagement into revenue. Unlike traditional advertising, user-generated content feels…
Introduction It began with a story from a small town in Tamil Nadu.A 22-year-old college student named Priya Menon uploaded a short, relatable skincare reel in Tamil on Instagram. The…
User-Generated Content Marketing has transformed the way brands connect with audiences in India and across the globe. No longer are consumers passive recipients of advertising—they are now active storytellers, sharing…