What Is Print Advertising? A Simple Guide for Marketers
1. Introduction: Understanding the Power of Print in a Digital Age In an era dominated by screens, pixels, and algorithmic trends, one might wonder, “What is print advertising”? While digital…
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Building a Winning Instagram Advertising Strategy in 5 Steps in India, 2025
Introduction In 2025, Instagram remains one of the most powerful platforms for social media marketing on Instagram in India. Brands, businesses, and influencers leverage Instagram branding campaigns to reach their…
Influencer Marketing vs. Traditional Advertising: Key Differences Explained in India in 2025
In the continually changing realm of marketing. The debate surrounding the superiority of influencer marketing over traditional advertising persists, particularly in dynamic markets such as India. As we approach 2025,…
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Advertising Is Dead—Find Out What’s Replacing It in Hobo.Video’s Latest 2024 in India Insightful Report
The marketing landscape is experiencing a significant transformation. Advertising is dead although some may argue otherwise and what’s taking its place is a new era characterized by influencers, user-generated content…
Building Consumer Trust: Why Indian Brands Should Go Beyond Programmatic Advertising in 2025
In today’s fast-changing world, building consumer trust is more crucial than ever. Indian brands are facing a new challenge: standing out in an era where programmatic advertising dominates the digital…
10 Social Media Advertising Tools You Need to Know
In today’s fast-paced digital world, businesses rely on the right tools to stand out. 10 Social Media Advertising Tools can transform your marketing strategy and ensure your campaigns are not…
The Rising Influence of AI and Influencer Marketing in Shaping the Future of Advertising
Advertising is changing, and two powerful things are making it better: AI (Artificial Intelligence) and Influencer Marketing. Today, we’ll learn how these two amazing tools work together to shape the…
A Deeper Look At Advertising On YouTube
With more than 2 billion users consuming YouTube every month, the search engine has made it the topmost venue for advertising any business effectively to a large audience. Before investing…
ASCI Guidelines For Influencer Advertising Applicable From 15th April 2021
“Social media is not a media. The key is to listen, engage, and build relationships.” The influencers have been actively carrying the marketing messages of the brands to the ultimate…