Why Brand Authenticity Is Imperative?
One in every five Instagram profiles we come across is an influencer. It is a well-known fact that influencers have consistently been vital to any effective marketing effort of a…
brand
How Entrepreneurs and Influencers Can Work Together to Build A Powerful Brand
There has been always a deep connection between an Entrepreneur and an Influencer. In fact, their relationship is almost like a couple, who compliments each other. So to understand their…
Influencers – The Indicators Of Marketing Arena
“Influence” is a wide concept that has passed through many iterations over the last decade and, since the dawn of influencer marketing, Through Influencer Marketing, companies can carry out advertising…
Why Brands Hesitate To Collaborate With The Influencers?
Before going into why brands hesitate to collaborate with influencers, let us first understand the ever-growing influencer marketing. This marketing gimmick has radically changed the way marketers and brand owners…
Influencer Marketing Report 2020 For India
Let’s take a glance at the common queries on influencer marketing before delving into the report. The 5 W’s of Influence Marketing Who is an influencer? An influencer is a…
Guide To The Types Of Collaboration With Brands
By Pritika Matkar It is a well-established fact that influencer marketing works for a brand. These social media celebrities do have the power to ‘influence’ people and drive the audience…
The Influencer’s Guide to Land a Perfect Collaboration
With the advancing digital world, influencers are approaching to adopt new ways of marketing across various platforms. The market predictions prompt that by the year 2022, mobile penetration in India…