How Komal Pandey Shapes Gen Z Buying Decisions Online
Let’s be real—Komal Pandey isn’t just another influencer scrolling through your feed. She’s become a force that actually sways how Gen Z shops, thinks, and connects with brands in the…
influencers
3 R’s of Influencer Marketing for Better ROI
Influencer marketing isn’t just hanging around—it’s become the main event. Especially in India, where social media isn’t just an app but a way of life, brands that skip influencer strategy…
Top Luxury Travel Influencers in India for Brands
Let’s be honest—“influencer” used to sound like fluff. Now? It’s a force. And in India, luxury travel creators aren’t just pretty faces posting room service photos from swanky suites—they’re redefining…
LinkedIn Isn’t Enough: Smarter B2B Marketing With Creators
Smarter B2B Marketing means moving beyond LinkedIn—stop relying on outdated tactics and rethink your strategy. Sure, it’s a solid platform, but it’s far from being the whole picture. The modern…
Top B2B UGC Strategies That Actually Deliver ROI
Let’s be real—B2B UGC Strategies shine by amplifying real voices in a sea of polished, noisy marketing pitches. That’s where user-generated content (UGC) is rewriting the playbook for enterprise marketing…
What Works In Fashion Marketing Now: A Visual Breakdown
Let’s face it: fashion marketing doesn’t wait around. Blink, and what was trendy last season is suddenly outdated or cringe. Especially in India’s dynamic scene, brands can’t afford to sleep…
How Fashion Brands Are Winning With UGC in 2025
Let’s be honest—if you’re not tapping into user-generated content (UGC) in 2025, you’re leaving money and credibility on the table. Today’s fashion world is less about runway gloss and more…
2025 Fashion Marketing Playbook: Influencers, UGC, ROI
2025 is rewriting the Fashion Marketing Playbook—Indian brands face influencer waves, UGC storms, ROI pressure. The days of polished but soulless ads? Done. Today’s Fashion Marketing Playbook is built on…
How to Use UGC in Google Ads & Meta Ads
Let’s cut to the chase—user-generated content for Google Ads and Meta isn’t just a marketing tactic anymore. It’s the secret sauce brands in India are finally getting serious about. Whether…
How Wipro Achieved 8x ROI With Hobo.Video Micro-Influencers
Let’s cut through the fluff: Wipro’s marketing growth powered by Hobo.Video influencers wasn’t just another corporate win — it was an eyebrow-raising, game-changing masterstroke. Getting eight times ROI isn’t normal.…