Meta Report Insights: Micro-Influencers Drive 40% off Festive Purchases
The festive season is one of the most awaited times of the year, especially in India. People look forward to this period for the joy, celebration, and excitement it brings.…
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How Influencer Marketing Shapes Festive Season Purchases in India
Influencer Marketing, Festive Season Purchases in India. These words signify an evolving consumer trend that’s becoming essential to how Indians celebrate and shop. Festivals in India are a time for…
Reaching Gen Z: How Myntra FWD’s Influencer-Led Campaign Captivated Young Shoppers
In today’s fast-paced digital world, brands need innovative ways to capture the attention of younger consumers, especially Gen Z. Myntra, one of India’s leading e-commerce platforms, took a bold step…
The Future of Influencer Marketing: Key Shifts and Predictions for Brands
Influencer marketing is evolving rapidly, opening up new avenues for brands to connect with their audiences more authentically. As we move forward, the dynamics of influencer partnerships, social media platforms,…
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Women’s Day Campaigns: How Influencers Amplify Brand Messages
In recent years, Women’s Day campaigns have become a powerful way for brands to celebrate and support women while conveying their values and brand messages. Influencers play a crucial role…
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For Influencer Marketing Business On Threads, Top 10 Influencer Marketing Strategies in India – Strategies by Hobo.Video
In the contemporary digital landscape. Influencer Marketing on Threads is emerging as a transformative force for companies seeking to broaden their audience reach. This platform, where users engage in a…
Spreading Social Awareness: The #MainBhiMumbaiPolice Campaign’s Impact via Influencers
Social awareness is a powerful tool for change, and in today’s digital age, influencers play a crucial role in driving this change. One such campaign that has effectively harnessed the…
UGC and Influencer Marketing: How Gaana’s HotShots Embraced User-Generated Content for Growth
In India, the digital music and entertainment space is fiercely competitive. Gaana’s HotShots, a short-video platform under the popular music streaming app Gaana, has innovatively embraced user-generated content (UGC) and…
Choosing the Right Influencer Marketing Platform for Your Brand
In today’s digital world, influencer marketing has become an essential strategy for brands looking to grow their presence and connect with their target audience. However, with numerous platforms available, choosing…
Exploring Diwali 2024 Campaigns: An Overview of Influencers and Creators’ Contributions
As Diwali 2024 approaches, the excitement around the festival of lights is palpable across India. With its mix of traditions and festivities, Diwali offers the perfect backdrop for brands to…