The Top Startup Challenges and How to Overcome Them
Introduction If you ask ten Indian founders what keeps them awake at night, you will hear ten very different answers. Yet, when you look closely, the problems feel strangely connected.…
The Largest Community of Influencers in India
Introduction If you ask ten Indian founders what keeps them awake at night, you will hear ten very different answers. Yet, when you look closely, the problems feel strangely connected.…
Crafting the perfect SEO title tag can make or break your content’s visibility in search engines. Using our 4‑step process, you can create titles that not only rank higher but also…
Introduction: If there’s one truth every founder learns the hard way, it’s this: building a product is only half the job. Getting people to care? That’s the real battle. And…
Introduction Film Marketing Strategies used to be simple: trailers on TV, print posters, maybe some radio ads. But today, audiences are fragmented, they’re on TikTok, Instagram, YouTube, streaming platforms, and…
Influencer marketing in India is no longer just about big celebrities. Brands are waking up to the fact that micro and nano influencers often spark more meaningful conversations with audiences…
Introduction: In today’s fast‑changing digital ecosystem, staying relevant means crafting narratives that engage deeply, emotionally and authentically. If you’re a marketer wondering how to stand out, this piece on creative storytelling…
Social commerce examples are reshaping India’s digital shopping behavior. Consumers now trust creators, peers, and UGC videos more than traditional ads. Community-driven purchases, in-app buying behavior, and creator-led commerce are…
Introduction: If you’re looking for something that gives you a steady dose of daily motivation content, then The TV Show I Recommend For Daily Motivation is my pick: Ted Lasso.…
Introduction Jio Cinema Ads are fast becoming one of the most watched and talked‑about advertising formats in India. With its rapidly growing viewership and unique ad experiences, Jio Cinema Ads have…
Introduction: When we talk about “Marketing Lessons From Rana’s Interview Style”, we’re doing far more than analysing Q&A behaviour. We are unpacking how Rana Daggubati leverages conversational marketing, storytelling in…