As we all know YouTube is the most popular video platform on earth. People upload more than 100 hours of video every minute. YouTube acts as a great platform for marketers, influencers, tutors, and many other professionals and people who wish to reach a huge number of audiences without putting in a lot of money. It is always easier to convey messages to the audience through videos as they are highly shareable and a fast and effective way of communication. Videos on the other hand are mobile friendly.
It becomes extremely necessary for these professionals to know the most effective ways to create videos to reach a maximum number of people and to make their videos trending and popular on social media.
Below are the 20 creative and effective ideas to make YouTube videos more popular amongst people:
Storytelling videos
Storytelling is one of the most powerful ways of content creation these days. Instead of just listening about the product, services, or concepts the audience is more interested in understanding them, and if the YouTuber can grab their attention through some sort of story in the beginning then there are 70% chance of the video getting more views. Sometimes a personal story of the YouTuber may be relatable to the viewer. The idea is to share a story with which the viewer is easily able to identify, relate, and empathize with you.
Tips and suggestion videos
Such videos are really helpful to the audience and these videos make the lives of the viewers better in one or the other way. To be a successful YouTuber, one should always search for ways that are easier and more effective and should place their suggestions around these easy ways. Suggestions could be apps, different strategies, sites, behaviors, or just some creative ideas.
DIY Videos
Do It Yourself Youtube Video. It is kind of an outdated trend but the DIY video idea still works wonders as it teaches someone to do things on their own. This could involve anything ranging from some simple crafts to a complex digital template. However, for this kind of video, the YouTuber needs to master the art of video making because if he is unable to show what he’s good at then what’s the point of the video? This can further be bad for the YouTuber’s image.
Challenges videos
These videos work as engagement videos. These videos connect a huge number of people. All the YouTuber needs to do to make such videos popular; is create a unique challenge, tag people in their videos, and Boom! The video is trending all over social media.
Interview Videos
Hosting a specialist in a certain field can provide more appropriate content for the audience and make their experience better with your videos. In such a way the YouTuber and the guest both can strengthen the audience together.
Reaction Videos
Such videos can be extremely funny and creative if planned and executed well. Reaction videos can be of literally anything, movies, songs, some event, new products, other people’s videos or messages, etc.
Q and A Videos
Reading out questions of your audience and answering them on video can be a lot beneficial to the viewers. YouTubers can start the Youtube video by answering the common questions and then they can answer questions on some specific topic. Pro tip: always mention the name of the person who has asked the question, this makes the person feel special and close to you.
Motivational Videos
Encouragement in any form is a boost for everyone. Human beings must depend on some kind of encouragement and motivation to overcome certain difficulties in life. Everyone likes to receive such a thing. So to make your channel popular and likeable by 1000s, create a motivational video with full emotions. This will make you closer to your audience.
Event Coverage Videos
There is a super fun event taking place in the city and it is probably a great opportunity for the Youtubers to grab their camera and shoot the whole event for the Youtube video. People love such vlogs. However if the YouTuber can get the on-location interview of any organizer or guest, this will add more value and professionalism to the video!
Travel Videos
In the current scenario when not many people are going out, YouTubers have got a great opportunity to upload their new or old travel videos. This will get more audience on their channel. In such videos you can talk about the culture of the place you are visiting or have visited, along with this you can tell history and interesting facts about that place.
Product Unboxing Videos
It is a creative idea to unbox your gift or your purchased product in front of the camera. Through this, you reveal your genuine emotions to your audience and make their decision to buy that product easier. At the end of your youtube video, you can tell about the quality and pricing of the product in detail.
Review Videos
Reviews are the social evidence of what the YouTuber thinks of the product or service. Reviews can be about anything, a book, movie, car, salon service, restaurant, etc. With such videos, the YouTubers influence the purchasing decisions of the viewers.
Explainer Videos
Explainer youtube videos are a proper audio-visual representation of a product or service. Such videos gain higher reach and engagement. Viewers find such videos helpful.
Conduct Webinars
Talking live about a subject product or service creates a greater impact in the minds of people than just simply uploading a video about it. Webinars can provide super high value to the YouTuber’s channel or their brand if conducted correctly. The shortcut to success is to meet the expectations of the audience.
Gameplay Videos
These are quite popular among the young generation. Gameplay youtube videos are all about the YouTuber playing the game, telling about the specifications of the game, tricks and tips to reach the next levels, etc. YouTubers should try creating such types of videos only if they are fully aware of the game or play the game themselves too.
Tutorial Videos
If the YouTuber is good at doing nail art, then s/he can teach their audience the techniques to do the nail art. The idea is to teach the specific trait to the audience in the simplest possible manner.
Summary Videos
You can also name them memory videos. These videos are the summarisation of anything that has taken place and which people might have forgotten too. Eg; a video on summarisation of the hit songs of 2020.
Tag Videos
This technique works to get the targeted audience. While uploading the video, the YouTuber can find relevant hashtags or tag relevant people in their videos to increase the visibility of the video.
List Videos
Listing can make things a bit easier and interesting. If the YouTuber just goes on talking about different things then it will be difficult for the audience to understand and kind of boring too. But if the YouTuber lists out things then it will be easier for the viewer to understand. Eg; 5 things to do on a solo trip.
Comedy Sketch Videos
Last but not the least. Making people laugh is a sure-shot way to increase the number of subscribers.
These are the 20 most popular and creative YouTube ideas to try out in 2021 and to increase your subscribers in a short period with good quality content.
Good luck!
Pritha Ash