The Largest Community of Influencers in India
Influencer marketing is evolving rapidly, opening up new avenues for brands to connect with their audiences more authentically. As we move forward, the dynamics of influencer partnerships, social media platforms,…
The #Untyped Campaign by The Beauty Co. has made a remarkable impact by challenging traditional beauty standards and reshaping the way consumers think about self-image. This campaign emphasizes individuality, authenticity,…
In recent years, several Indian brands have risen to the top by crafting successful influencer marketing strategies. Influencer marketing isn’t just a trend; it’s a powerful way to connect brands…
A New Year campaign offers a prime opportunity to capture fresh audiences and keep your brand buzzing. To make an impact, brands need a strategy that leverages influencer marketing effectively.…
The #ShedTheTax Campaign, Influencers, Financial Awareness, and PNB MetLife have made headlines for their creative and impactful approach to educating the Indian public on tax-saving opportunities. In a landscape where…
In recent years, Women’s Day campaigns have become a powerful way for brands to celebrate and support women while conveying their values and brand messages. Influencers play a crucial role…
In the contemporary digital landscape, brands such as Mountain Dew are perpetually seeking innovative methods to connect with their audiences. Mountain Dew, a well-known beverage brand, acknowledged that conventional television…
SUGAR Cosmetics, a well-known Indian beauty brand, celebrated Women’s Day 2024 with a creative campaign that used influencer marketing to boost its brand impact. By collaborating with a diverse group…
Social awareness is a powerful tool for change, and in today’s digital age, influencers play a crucial role in driving this change. One such campaign that has effectively harnessed the…
In India, the digital music and entertainment space is fiercely competitive. Gaana’s HotShots, a short-video platform under the popular music streaming app Gaana, has innovatively embraced user-generated content (UGC) and…