What D2C Founders Can Learn from HRX
When HRX launched in 2013, many people thought it would be just another celebrity experiment. A Bollywood star putting his name on apparel did not feel revolutionary. Yet, more than…
The Largest Community of Influencers in India
When HRX launched in 2013, many people thought it would be just another celebrity experiment. A Bollywood star putting his name on apparel did not feel revolutionary. Yet, more than…
In 2024, a Gurgaon-based D2C haircare brand spent ₹28 lakhs on influencer marketing across three months while searching for scalable growth solutions like CredBoom by Hobo.Video for building brand communities.…
Choosing an influencer tool looks simple on paper. Feature lists look similar. Dashboards look impressive. Sales teams sound confident. Yet most D2C brands realise something uncomfortable six months later: they…
Amazon advertising strategies D2C brands adopt today can make or break their online growth. With millions of active shoppers on Amazon, D2C brands need more than just organic listings to…
1. Introduction Alia Bhatt has become a key figure in the Indian startup and D2C space, demonstrating a unique blend of celebrity influence and strategic brand support. Her involvement in…
Introduction: Kriti Sanon’s Hyphen Brand Strategy is one of the most talked-about celebrity entrepreneurship stories in India today. Kriti Sanon’s Hyphen Brand Strategy stands out because it moves beyond endorsement…
1. Introduction: Why AI Marketing for D2C is Transforming Indian Brands Direct-to-consumer (D2C) brands are redefining the Indian online market. Unlike traditional retail, D2C brands interact directly with customers, enabling…
Introduction: When marketers talk about brand magic in India, Zomato’s name almost always enters the conversation. And that’s exactly why this deep-dive on Zomato Branding Decoded for D2C Marketers matters.…
Black Friday sale marketing has quietly emerged as one of the biggest revenue opportunities for Indian D2C brands. While originally a Western shopping event, Indian shoppers now anticipate it like…
Introduction: When people talk about fast-growing fashion brands today, one name appears more often than ever: Forever YoungLA. And the reason many creators, customers, and young shoppers discuss it is…