The Largest Community of Influencers in India
The Larissa D’Sa Hobo.Video collaboration marks a turning point in how Indian influencer campaigns are crafted, executed, and measured. This campaign isn’t just a brand collaboration—it’s a narrative in motion.…
Introduction: The Challenge of Scaling Content for Brands in India Creating high-quality content consistently has become a make-or-break factor for brands, especially in the D2C ecosystem. With consumer attention spans…
1. The Rise of the Modern Male Fitness Influencer in India In recent years, the rise of the male fitness influencers India movement has transformed how Indian men approach health,…
1. Introduction: The Rise of Personal Brands in India In today’s digital-first India, individual branding is no longer optional. It’s a powerful tool used by visionary Indian founders to influence,…
1. Introduction: Brand Personality in Action with Hobo.Video In today’s crowded digital world, brands are no longer just products or logos. They are living, breathing personalities with emotions, quirks, and…
Introduction In a country where startups are booming and digital visibility defines influence, Entrepreneurs Became India’s Top-Valued Personal Brands not by accident but through strategic positioning, storytelling, and relentless brand…
Introduction: Why This Debate Still Matters in 2025 In today’s noisy digital landscape, understanding the difference between branding and advertising is more crucial than ever. Especially for Indian startups, D2C…
Introduction In today’s hyper-competitive digital marketplace, brands are under intense pressure to grow visibility while justifying every rupee spent. That’s where Hobo.Video blends brand building with ROI, setting a new…
1. Introduction: What Today’s Creators Really Want From Brands In the buzzing world of digital marketing, one question dominates boardrooms: why creators choose brands? With 2025 underway, influencer marketing has…
1. Introduction: Why Understanding Creators Matters in 2025 In today’s rapidly changing digital world, collaboration is no longer a luxury—it’s a necessity. When we surveyed 800 creators, what we uncovered…