70 Body Painting Artist Influencers in the US
A few Octobers ago, a Los Angeles–based body painting artist shared a transformation that turned a model into a hyper-realistic tiger. The final video was just 28 seconds long, yet…
The Largest Community of Influencers in India
A few Octobers ago, a Los Angeles–based body painting artist shared a transformation that turned a model into a hyper-realistic tiger. The final video was just 28 seconds long, yet…
A Munich-based SaaS company once spent nearly €30,000 in three months on ads that generated clicks, but not customers. The problem wasn’t the budget. It was alignment. Their previous social…
1. Introduction: The Rise of Creator-Led Brand Content In today’s digital landscape, brands cannot rely solely on traditional advertising. Consumers, especially in India, now seek authenticity and relatable stories. This…
In today’s fast-paced digital world, growing brands face a major challenge: running influencer campaigns that actually deliver results. Traditional methods often involve scattered spreadsheets, manual outreach, and uncertain ROI. This…
Three years ago, she was posting workout clips from her living room, speaking to a few thousand loyal followers. Today, a single reel from her can spark a six-figure product…
1. Introduction The campaign began with a simple but ambitious goal: dominate short-form video visibility through creators instead of traditional ads. This Hobo.Video creator campaign case study highlights how a…
Introduction Short‑form video has changed how brands speak to consumers. Instagram Reels now drives discovery, engagement, and purchase intent at scale. In India alone, Instagram crossed 350 million users, andReels…
You followed a brand during the Diwali sale. Maybe it was a skincare deal or a gadget launch. You tapped Follow so you wouldn’t miss updates. A few days later,…
Introduction: The New Age of Influencer Discovery Influencer marketing in India has evolved from simple shoutouts to full-funnel brand growth engines. Today, brands want performance, not just reach. That shift…
Introduction: Why Instagram Analytics Matters More Than Ever Instagram is no longer just a photo-sharing app. It has evolved into a full-scale business ecosystem where creators, brands, and agencies compete…