AI in Influencer Marketing: Myths vs. Reality
The world of influencer marketing is changing fast, and one of the biggest forces behind this change is Artificial Intelligence in Influencer Marketing. Many marketers in India and abroad are…
influencer marketing
Top 5 Metrics That Define Influencer Campaign Success in 2025
Influencer marketing in India has surged like never before. As brands scramble to make their mark in a crowded digital space, grasping the metrics that define influencer campaign success in…
How Hobo.Video Uses Twitter Historical Data for Influencer Targeting
1. Introduction to Twitter Historical Data for Influencer Targeting Twitter has transformed into a digital goldmine for marketers. Millions of tweets are shared daily, creating vast amounts of data about…
Case Study: Using Multi-Platform Influencer Strategy to Boost Cross-Channel Engagement
Introduction If you’ve ever wondered why some brands seem to pop up everywhere on your Instagram feed, a YouTube tutorial, maybe even in a quick Moj scroll, it’s no accident.…
7 Essential Data Types You Need to Optimize UGC Campaigns
Introduction In today’s digital-first world, user-generated content (UGC) isn’t just a buzzword it’s the secret sauce that fuels trust, engagement, and real brand growth. But let’s be honest: asking users…
10 Key Data Types Every Influencer Marketer Should Track in 2025
Introduction In 2025, influencer marketing isn’t just about counting followers or chasing likes anymore. If you want to stand out, you need to focus on the data that actually matters…
How D2C Startups Can Create Low-Cost Product Ads
Introduction Let’s be brutally honest for a second, D2C startups in India don’t get the luxury of time, money, or patience. You’re fighting giants with ad budgets bigger than your…
Beginner’s Guide to YouTube Analytics in 2025
Introduction: Why YouTube Analytics Matter More Than Ever YouTube in 2025 is no longer just a platform, it’s a universe teeming with creators, marketers, and endless opportunities. With over 2.8…
20 Best Video Websites Like YouTube in 2025
Introduction: Why Look Beyond YouTube? Let’s be honest: YouTube has been the go-to video hub for years. It’s where many of us learned to cook our first recipe, binge-watched endless…
LLM vs. Traditional AI: What’s the Difference?
Introduction: Why This Debate Matters Today Artificial Intelligence is no longer the stuff of science fiction or tucked away in obscure research labs. It’s on our phones, inside the apps…