The Largest Community of Influencers in India
Introduction: Setting the Stage for Safer UGC User-generated content (UGC) is the new word-of-mouth. It fuels engagement, boosts authenticity, and drives conversions. But as with all open platforms, there’s a…
Introduction: Why Study 10,000+ Influencer Campaigns? In today’s creator economy, everyone’s trying influencer marketing. But what makes influencer marketing work consistently? That’s the million-dollar question. At Hobo.Video, we dug into…
Introduction Creator marketing is no longer a gamble—it’s a calculated game. In 2025, Indian brands aren’t just experimenting with influencers; they’re building long-term brand strategies around them. To uncover what…
1. Introduction: Why Small Brands Need to Be Smart About Twitter Tools In today’s hyper-digital world, Twitter isn’t just a place to share thoughts in 280 characters—it’s a powerhouse for…
Introduction In the crowded world of social media, standing out on Instagram requires more than filters and hashtags. For Indian brands seeking long-term organic growth, user-generated content (UGC) is proving…
1. Introduction: Why Twitter Tools Are a Game-Changer for Engagement In today’s attention economy, standing out on Twitter isn’t just about tweeting more often. It’s about tweeting smart. With over…
Introduction In India’s rapidly evolving creator economy, interactive UGC (user-generated content) campaigns are no longer optional they’re essential. With millions of Indian users consuming short-form content daily, brands must go…
Introduction: A New Era of Content in India India’s digital revolution has birthed more than just entertainment — it’s created an entire economy powered by people. From Instagram reels to…
Introduction Conversational marketing isn’t just a buzzword—it’s how the most successful brands in India are connecting with customers today. Whether it’s an AI chatbot responding on your favorite fashion site…
Introduction India’s digital-first economy is booming, and so is influencer marketing. In a recent survey conducted by Hobo.Video and industry partners, it was found that 72% of brands rely on…