Within the rapidly expanding realm of influencer marketing, Mega Home & Kitchen Influencers on Instagram have become pivotal figures in influencing consumer decisions and advocating for home and kitchen products. These influencers are essential in many respects for driving brand awareness, engagement and loyalty through their content creation and product promotion efforts. They possess an expansive reach, targeting a diverse audience that is eager to improve their homes and kitchens with cutting-edge products. Thus, let us examine the Top 20 Mega Home & Kitchen Influencers on Instagram in India for the year 2025; however, it’s important to consider the dynamic nature of this industry.
Top 20 Macro and Mega Home & Kitchen Influencers on Instagram
1. Pooja Dhingra
Followers: 7M
Type: Mega
About: Pooja Dhingra a distinguished pastry chef and entrepreneur is known for establishing her brand: @Le15India. As a judge on MasterChef India, she shares her culinary expertise with her audience, however, she also inspires home cooks to elevate their skills. This opportunity allows her to connect with viewers, but it also places her in a position of responsibility. Although she faces challenges in the competitive culinary world, her passion drives her to succeed.
2. Shipra Khanna
Followers: 6.2M
Type: Mega
About: Shipra Khanna an award-winning cookbook author and TV host presents a blend of traditional and contemporary Indian recipes that are ideal for any home kitchen. However, her culinary creations not only celebrate heritage but also embrace modern flavors. This unique approach appeals to a wide audience: novice cooks and seasoned chefs alike. Although some may find the fusion of styles challenging, many appreciate the innovation. Because of her expertise, Shipra has garnered acclaim in the culinary world, making her a prominent figure in the realm of cooking.
3. Vikas Khanna
Followers: 5M
Type: Mega
About: Michelin-starred chef Vikas Khanna known for his innovative approach introduces global culinary techniques and dishes to home cooks. This not only elevates home kitchens worldwide, but it also fosters a deeper appreciation for diverse cuisines. However, many may wonder why he emphasizes such a broad range of methods. Although some may be hesitant to try these new techniques, the rewards are often significant. Because of this, aspiring chefs can transform their cooking experiences and bring international flavors into their homes.
4. Ranveer Brar
Followers: 3.3M
Type: Mega
About: In his role as a judge on MasterChef India, Ranveer Brar who is renowned for his culinary expertise guides his audience through a remarkable journey of flavors. He artfully combines traditional cooking methods with innovative techniques; this fusion captivates viewers. However, the essence of home cooking remains at the heart of his approach. Although some may question the balance between tradition and modernity, Brar manages to navigate this complex terrain with ease. His passion for food is evident, but it is his ability to inspire others that truly sets him apart. Because of his unique perspective, he has become a prominent figure in the culinary world.
5. Kunal Kapur
Followers: 3.6M
Type: Mega
About: Celebrity chef and MasterChef India judge Kunal Kapur offers expert home cooking tutorials, as well as innovative Indian recipes. However, his approach is not just about the food; it is also about the experience of cooking. This is significant because it transforms the mundane into something extraordinary. Although many may find cooking challenging, Kapur’s guidance makes it more accessible. But, it requires dedication and practice to truly master the art of Indian cuisine.
6. Eshaan Nagpal
Followers: 2.9M
Type: Mega
About: Revered as the Indian Bawarchi, Eshaan a culinary enthusiast introduces flavorful recipes to kitchens everywhere. He infuses fun into home cooking this is achieved through unique twists. However, his approach is not merely about taste; it also emphasizes creativity. Although some may find traditional recipes like curry delightful, Eshaan encourages experimentation. Because of his innovative methods, home cooks are often inspired to try new things.
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7. Meghna Kamdar
Followers: 2.9M
Type: Mega
About: Recognized as a Forbes Top 100 Digital Star, Meghna Kamdar who captivates audiences produces engaging food content that inspires home cooks to delve into their culinary creativity. However, this achievement is not just a title; it reflects her passion for cooking and sharing. Although her YouTube channel serves as a primary platform, it is her unique approach that truly resonates with viewers. Because of this, many find themselves eager to experiment in the kitchen, ultimately enhancing their skills and confidence.
8. Amar Sirohi
Followers: 2.3M
Type: Mega
About: Amar Sirohi is arguably India’s most prominent vegetarian food influencer; he offers exclusive content dedicated to vegetarian home cooking and various kitchen experiments. However, his impact extends beyond simple recipes, because he engages a vast audience. This resonates with many individuals who seek to explore plant-based cuisine. Although some may question the authenticity of his methods, his popularity continues to rise. But, it’s important to recognize the creativity involved in his culinary approach this is what sets him apart from others in the field.
9. Chahat Anand
Followers: 2.4M
Type: Mega
About: Chahat Anand seamlessly integrates her passion for culinary exploration and wanderlust into a kitchen-centric content style. This approach is ideal for home cooks who are eager to experiment with novel flavors. However, her unique perspective enhances the cooking experience, because it transcends mere recipes. Although she focuses on food, the travel element adds depth to her creations, inviting her audience to embark on a sensory journey.
10. Shivesh Bhatia
Followers: 3.2M
Type: Mega
About: Shivesh Bhatia a self-taught baker and cookbook author provides inspiration and recipes for every home baker. This is particularly beneficial for those aiming to master new dessert skills. However, his approach is not solely about technique; it also emphasizes creativity and passion. Although some may find baking daunting, Shivesh encourages experimentation, because he believes that each attempt brings one closer to mastery.
11. Sanjeev Kapoor
Followers: 1.7M
Type: Mega
About: India’s esteemed chef Sanjeev Kapoor presents a diverse range of recipes and insights for numerous dishes. This can transform any kitchen into a culinary sanctuary. However, the act of cooking can be intimidating for certain individuals. Although many might feel daunted, mastering these recipes is attainable because of his straightforward instructions. But, the path to becoming a proficient cook frequently necessitates patience and practice.
12. Pankaj Bhadouria
Followers: 2.3M
Type: Mega
About: India’s inaugural MasterChef champion, Pankaj Bhadouria, emphasizes traditional Indian cuisine which is often rich in flavor. Her recipes are ideal for home cooks throughout the nation. However, because she draws inspiration from her roots, her approach is both authentic and accessible. This balance is crucial; although many chefs might favor modern techniques, Bhadouria remains committed to showcasing the depth of Indian culinary heritage.
13. Shreya Jain
Followers: 1.9M
Type: Mega
About: Shreya Jain an influential figure brings the vibrant street food culture of Delhi into the home kitchen; she offers recipes and tutorials that are not only fun, but also accessible. However, some might find the intricacies of these recipes challenging because of the various ingredients involved. Although the process can seem daunting, this endeavor allows individuals to explore culinary creativity and embrace new flavors.
14. Neha Deepak Shah
Followers: 1.9M
Type: Mega
About: Renowned for her captivating content, Neha Deepak Shah’s often referred to as the “food ninja” persona injects excitement into everyday home cooking; she presents unique twists that are both appealing and innovative. However, this approach resonates with many, making her a prominent figure in the culinary world. Although some may find her style unconventional, it is precisely this creativity that sets her apart. Because of her engaging methods, she has garnered a dedicated following eager for new culinary adventures.
15. Kabita Singh
Followers: 1.5M
Type: Mega
About: Kabita Singh streamlines home cooking through her easy-to-follow recipes, which makes her a favorite among both new home cooks and seasoned chefs. However, this accessibility is appealing to many because it demystifies the cooking process. Although her recipes are simple, they still deliver satisfying results. This balance between ease and flavor is what sets her apart in the culinary world.
16. Saransh Goila
Instagram Handle: @saranshgoila
Followers: 1.6M
Type: Mega
About: Renowned for his iconic butter chicken, Saransh Goila is a chef who in many ways reinterprets Indian cuisine for the contemporary home kitchen. However, his innovative approach does not compromise the authenticity of the dishes; rather, it enhances them. This transformation is significant, because it allows individuals to experience traditional flavors in a more accessible format. Although some purists may argue against such modifications, the appeal of Goila’s creations continues to grow.
17. Gaurav Wasan
Followers: 1.2M
Type: Mega
About: Gaurav Wasan a passionate foodie shares his love for food with his audience; he takes them on a journey through India’s best home-grown food spots. Although he showcases these delights, he also provides valuable kitchen tips. However, this dual approach makes the experience enriching; it allows viewers to appreciate the food more deeply because they gain insights into preparation techniques. But, it’s not just about the food itself his enthusiasm shines through every segment.
18. Amit Chhabra
Amit Chhabra one of the most prominent Home & Kitchen Influencers in India has gained immense popularity for his expertise in home decor and interior design. His ability to transform spaces through simple, yet effective changes resonates well with a large audience. Amit’s posts are a great mix of lifestyle and home decor; this unique blend draws thousands of home enthusiasts to his Instagram profile. However, many people appreciate his work because it reflects both creativity and functionality. Although the content is primarily focused on decor, it also touches on various aspects of everyday life. This multifaceted approach has contributed to his growing influence in the field.
19. Nisha Madhulika
With more than 10 million followers, Nisha is arguably one of India’s most renowned cooking influencers. She shares easy-to-follow recipes for Indian cuisine; however, her emphasis on homemade and healthy food resonates with a wide audience of kitchen enthusiasts. Although some may question the simplicity of her recipes, this approach appeals to many. People appreciate her dedication to making cooking accessible, but they also enjoy the authenticity she brings to traditional flavors.
20. Disha Madan
Followers: 1.1M
Type: Mega
About: Disha Madan’s dynamic and vibrant approach to kitchen recipes inspires home cooks to dive into fun and creative cooking routines.
Conclusion: Why Follow Mega Home & Kitchen Influencers On Instagram in 2025
As we move into 2025, Mega Home & Kitchen Influencers On Instagram continue to reshape the home decor and kitchen design industry. Their expert advice, DIY projects, and product reviews help followers create beautiful and functional spaces. Whether you’re looking to revamp your kitchen, find budget-friendly decor ideas, or explore the latest design trends, these influencers are the perfect source of inspiration.
Why Choose Hobo.Video for Influencer Marketing?
When it comes to influencer marketing for home and kitchen brands, Hobo.Video is the ideal partner for businesses looking to connect with influencers across all categories, from micro to mega influencers. Here’s why:
- Vast Network of Influencers: Hobo.Video has an extensive network of home and kitchen influencers, ensuring your brand is paired with creators who align with your target audience.
- Tailored Strategies: Every campaign is customized to meet your specific needs, whether you’re focusing on modern decor or luxury kitchen products.
- Data-Driven Approach: Using a data-driven strategy, Hobo.Video selects influencers based on performance metrics, ensuring you get the best results.
- Proven Success: With a track record of successful influencer campaigns, Hobo.Video is a trusted partner for home and kitchen brands.
- End-to-End Campaign Management: Hobo.Video manages every aspect of your influencer campaign, from outreach to performance analysis, so you can focus on running your business.
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