Traditional Retail with UGC? Possible, But Tricky
Introduction: Traditional Retail with UGC — A New-Age Dilemma Old-school shops are struggling to keep pace. A Nielsen study found that 70% of consumers trust UGC more than brand ads,…
The Largest Community of Influencers in India
Introduction: Traditional Retail with UGC — A New-Age Dilemma Old-school shops are struggling to keep pace. A Nielsen study found that 70% of consumers trust UGC more than brand ads,…
The world of digital branding is no longer limited to big-budget campaigns and celebrity endorsements. In 2025, user-generated content (UGC) is reshaping how brands connect with audiences—especially in fast-growing cities…
1. Introduction: Welcome to the Age of Content by the People In a city like Kochi, where digital landscapes shift with every swipe and scroll, one question looms large for…
Let’s be real—Advantages of Digital Marketing isn’t just a fancy phrase we toss around for the sake of it, it holds real weight. In a country like India, where change…
Introduction Digital Content Marketing in Digital Marketing isn’t some stiff corporate process, it’s become the heartbeat of how Indian brands and creators genuinely connect with people online. Think beyond just…
Brands today are tapping into UGC (user-generated content) to humanize their marketing. Whether it’s partnering with creators or using dedicated UGC platforms for brands, the goal is clear, In a…
Introduction Let’s face it—AI and ARaren’t just tech jargon anymore. In 2025, they’ve grown to be the dual engines powering an innovative revolution throughout India’s virtual scene. You feel it…
Let’s not sugarcoat it—Internet Marketing for Brands in 2025 isn’t just important, it’s everything. In a country where millions jump online for everything from groceries to gossip, brands can’t afford…
In today’s fast-moving digital world, influencer marketing in India isn’t just growing, it’s booming. What once was a fun hobby for people with good phone cameras has now become a…
1.1 Introduction Let’s not beat around the bush, influencer marketing works. And not just in theory. We see it happening every single day in India’s buzzing digital world. Whether you’re…