Impact of Influencer Marketing: 70% of Consumers Influenced by Recent Research Findings
Have you ever wondered why you want to buy a new toy or a cool outfit? Often, it’s because someone you admire shared it online. This is the magic of…
Influencer News Report
E-Commerce Takes the Lead in Influencer Marketing Spending with 27% Share, Outpacing FMCG: Recent Findings
Have you ever wondered how brands reach you on social media? One big way is through influencer marketing. This is when brands work with popular people, called influencers, to promote…
The Impact of Political Collaborations on Influencers: Balancing Likes, Votes, and Brand Associations
In today’s world, influencers are not just about fashion and beauty; they also play an important role in politics. Many influencers team up with politicians and political parties to spread…
Exploring the Impact of Mother Influencers in Effective Marketing Strategies
Mother influencers have become very important in today’s marketing world. These moms use social media to share their stories, tips, and advice. They talk about baby care, parenting, cooking, and…
Case Study: Meesho Innovative Use of Influencer Marketing to Boost Voter Engagement and Achieve Over 120 Cr Impressions
Did you know that a brand can help people learn about important things like voting? That’s exactly what Meesho did! Meesho, an online shopping platform, used influencer marketing to spread…
SEBI New Regulations: The Impact on Influencer Marketing in Financial Services
In the world of finance, many people look for advice to make smart choices with their money. Today, a lot of them turn to social media influencers who share tips…
Government Advertising Opportunities for Digital Media Entities and Influencers
The government now offers many exciting advertising opportunities for digital media creators and influencers. These chances are great for people who love sharing their thoughts, videos, and pictures on social…
Brands Embrace Transparency as Influencer Marketing Faces Regulatory Scrutiny
Influencer marketing is when brands team up with people called “influencers” to tell others about their products. These influencers are creators who share stories, pictures, and videos online, like on…
Influencer Marketing Insights: Report Predicts 40-57% of Brands to Boost Spending by 10% by 2026
Influencer marketing is growing every day! Many brands are now working with influencers to reach more people, and a new report predicts that 40-57% of brands will increase their spending…
Consumer Trust in Influencers: Insights from a Recent Trends Report
In today’s world, many people look to influencers for advice on which products to buy and which brands to trust. Specifically, influencers are individuals who have a significant number of…