The Largest Community of Influencers in India
Introduction: Why Interest Targeting Still Decides Ad Success Instagram has changed rapidly. Algorithms evolved. Creators diversified. Audiences matured. Still, interest-based targeting remains powerful. When done right, it delivers intent-driven traffic.…
Introduction: Why Interest Selection Decides Campaign Success Choosing ad interests on Instagram looks simple. However, performance depends on depth, not shortcuts. Brands often rush this step. As a result, budgets…
Introduction: Why Facebook Ads Cost Matters More Than Ever in 2025 Understanding Facebook Ads Cost in 2025 has become essential for Indian brands and creators. Advertising is no longer cheap…
Introduction: Why Click and Lead Costs Decide Facebook Ad Success Understanding Facebook Ads Cost Per Click & Per Lead: Full Guide is no longer optional for Indian brands. Costs decide…
Introduction: Why Facebook Ad Size Matters in 2025 Understanding Facebook Ad Size is crucial for brands aiming to maximize engagement. Incorrect dimensions can lead to cropped images, distorted videos, or…
Introduction Performance marketing and its benefits 711web is no longer a buzz topic. It has become a core growth engine for brands in India. As digital spends rise, marketers now…
Introduction: There’s a moment in every marketer’s life when dashboards stop being numbers and suddenly feel like a heartbeat. A pulse. A silent truth telling you exactly what your audience…
Introduction: When you walk through India’s buzzing co-working hubs in Bengaluru or Gurugram, you see young founders pitching to investors, building prototypes, and dreaming of creating the next unicorn. Yet…
1. Why Creator Led Performance Marketing Is Reshaping Digital Growth Creator led performance marketing is changing how brands grow because it reflects how people make decisions today. Indian consumers no…
UGC in Performance Marketing: Why It’s Driving 3x Conversions Performance marketing has turned into a game where every click needs to justify its existence. UGC boosts conversion rates that are…