Influencer Marketing vs. Traditional Advertising: Key Differences Explained in India in 2024

In the continually changing realm of marketing. The debate surrounding the superiority of influencer marketing over traditional advertising persists, particularly in dynamic markets such as India. As we approach 2024,…

A Guide For Brands Brand Campaign Brand Learnings Growth Case Studies Social Media Hacks Top Marketing Agencies

Advertising Is Dead—Find Out What’s Replacing It in Hobo.Video’s Latest 2024 in India Insightful Report

The marketing landscape is experiencing a significant transformation. Advertising is dead although some may argue otherwise and what’s taking its place is a new era characterized by influencers, user-generated content…

A Guide For Brands Brand Campaign Brand Learnings

Building Consumer Trust: Why Indian Brands Should Go Beyond Programmatic Advertising in 2025

In today’s fast-changing world, building consumer trust is more crucial than ever. Indian brands are facing a new challenge: standing out in an era where programmatic advertising dominates the digital…

A Guide For Brands Brand Learnings hobo.Video Influencer Marketing Guide

10 Social Media Advertising Tools You Need to Know

In today’s fast-paced digital world, businesses rely on the right tools to stand out. 10 Social Media Advertising Tools can transform your marketing strategy and ensure your campaigns are not…

Artificial Intelligence Influencer Marketing Strategies Influencer News Report News and Trends

The Rising Influence of AI and Influencer Marketing in Shaping the Future of Advertising

Advertising is changing, and two powerful things are making it better: AI (Artificial Intelligence) and Influencer Marketing. Today, we’ll learn how these two amazing tools work together to shape the…

A Guide For Brands Influencer Marketing Guide

Influencer Marketing Case Study: Lay’s #SmileDekeDekho Ad Campaign

Almost every young teenager has dreamt of being famous; of being an influencer. Some young ones have succeeded in becoming one and been the face of fashion brands, beauty brands,…

Social Media Hacks

A Deeper Look At Advertising On YouTube

With more than 2 billion users consuming YouTube every month, the search engine has made it the topmost venue for advertising any business effectively to a large audience. Before investing…

Influencer News Report

ASCI Guidelines For Influencer Advertising Applicable From 15th April 2021

“Social media is not a media. The key is to listen, engage, and build relationships.” The influencers have been actively carrying the marketing messages of the brands to the ultimate…

Influencer Marketing Guide

How Entrepreneurs And Influencers Contribute To Brand Building

Today’s business landscape has been changed in every possible aspect with the Internet being the centre of almost every business. Right from producing or generating content/goods to marketing and selling…

Influencer Marketing Guide

Advertising Brands Using Social Media Influencers

Ever wondered what was the starting point of the whole Influencer Marketing concept? The answer is Skepticism. Yes, you read that right. Skepticism in the minds of consumers about the…

advertising

Building Consumer Trust: Why Indian Brands Should Go Beyond Programmatic Advertising in 2025

The Rising Influence of AI and Influencer Marketing in Shaping the Future of Advertising

Influencer Marketing Case Study: Lay’s #SmileDekeDekho Ad Campaign

How Entrepreneurs And Influencers Contribute To Brand Building

You Missed

Top 10 Influencer Marketing Agencies in Nagaland In 2024

Top 10 Influencer Marketing Agencies in Kolkata In 2024

Top 10 Influencer Marketing Agencies in Kochi In 2024

Top 10 Influencer Marketing Agencies in Kerala In 2024