The Largest Community of Influencers in India
In India’s fast-evolving digital landscape, putting your eggs in one marketing basket just doesn’t work anymore. For brands to grow — and stay relevant — they must adopt an integrated…
Introduction: Why 87% Brands Preferring Micro-Influencers in Q1 2025 is a Game-Changer In Q1 2025, one data point stands out louder than the rest: 87% brands preferring micro-influencers in Q1…
Introduction: Why Twitter Analytics Matters More Than Ever In today’s fast-paced digital world, brands don’t have the luxury to post and hope for the best. it has become a strategic…
Introduction: Why the Shift in Trust Is Real In today’s digital-first world, brands are asking one pressing question: Are Nano Influencers More Trustworthy Than Celebs? It might sound surprising, but…
Introduction: UGC Is the New Shopify Gold In a dynamic shift that is transforming ecommerce marketing strategies, a new survey reveals that 72% of Shopify stores now use UGC creators…
Introduction: The Rise of Influencer Collaboration Platforms In 2025, Top Platforms Brands Use for Influencer Collaborations 2025 is more than a trend—it’s a business strategy. Brands are no longer dabbling…
1. Introduction: The Click That Changes Everything In the ever-evolving world of influencer marketing, every click is a potential conversion, a lead, or a loyal customer. Yet, most brands fail…
Introduction The Engagement Rates of Micro vs Macro Influencers have sparked an industry-wide debate, especially in 2025 as brands double down on ROI from digital spends. As India rapidly expands…
Introduction: A Game-Changer for the Creator Economy The GoodFirms Interview: Vishal Sharijay on Hobo.Video’s Creator-Led Disruption opens a window into the future of influencer marketing in India. With UGC videos…
Introduction Influencer marketing in India is no longer just about follower counts. It’s about engagement, industry relevance, and ROI. That’s exactly what the Hobo.Video 2025 Creator Index: Top Influencers by…