Breaking Down ₹50 Crore Influencer Spend by Indian Brands
Introduction Indian influencer marketing has gone from a novelty to a necessity. Traditional TV and print ads are no longer enough. Brands are now sinking massive sums into creators who…
influencer marketing
Top 10 Kolkata Food Influencers to Follow in 2025
Introduction Kolkata’s food scene is alive with flavor, and discovering hidden culinary gems has never been easier thanks to Kolkata Food Influencers. These creators don’t just showcase food—they tell stories.…
How Hobo.Video Helps Creators Monetize Social Media
Introduction India’s digital landscape is buzzing, and creators are no longer just hobbyists they are entrepreneurs in their own right. Hobo.Video Helps Creators Monetize Social Media by merging creativity with…
The Best Blog Monetization Strategies in 2025 (That Works)
Introduction Blogging in 2025 isn’t what it used to be. It’s no longer just a side hobby or a digital diary—it has morphed into a serious business engine, capable of…
The Rise of “Behind-the-Scenes” Marketing in 2025
1. Introduction to Behind-the-Scenes Marketing Strategy In 2025, audiences are no longer satisfied with polished advertisements or heavily scripted campaigns. They crave authenticity, and this has given birth to the…
Collaboration in UGC Marketing: Why It’s the Key to Creator Growth
Introduction In the last five years, India’s creator economy has grown at a pace faster than most global markets. Whether it’s a budding food vlogger in Indore, a fitness enthusiast…
Why Customer Reviews Are More Powerful Than Ads in 2025
Introduction Step outside in 2025 and you’ll notice something striking: billboards still scream, ads still pop up before your YouTube videos, but they don’t hold the same sway. What truly…
Voice Search SEO: How to Rank in the Era of Alexa & Siri
Introduction The world of search is evolving. In 2025, typing queries into search engines is no longer the default. Millions of users in India and across the globe now speak…
How Hobo.Video Optimized Shopify Stores for Sales
Introduction India’s eCommerce landscape is growing at an unmatched pace, with Shopify emerging as the most preferred platform for D2C brands. Yet, many businesses struggle to achieve consistent sales despite…
Apps That Every Indian Influencer Should Download in 2025
Introduction Being an influencer today is far more than posting pictures and hoping for likes. In 2025, the game has shifted: smart tools, analytics, and engagement apps define who thrives.…