How to Create a Successful Content Marketing Strategy for Your Startup
Introduction: If there’s one truth every founder learns the hard way, it’s this: building a product is only half the job. Getting people to care? That’s the real battle. And…
Marketing
7 Fragrance Campaigns That Drove Massive Engagement
Walk into any beauty aisle or scroll through social media, and its chaos—products screaming for attention. Yet some perfume campaigns rise above the noise. They don’t just sell a fragrance;…
How Tanishq Uses Creator Content to Build Brand Loyalty
In India’s fast-evolving jewellery market, the Tanishq creator marketing strategy is making waves. The brand is shifting from conventional celebrity endorsements toward authentic, creator-driven storytelling. By incorporating UGC for jewellery…
Best UGC Video Creation Services for Real Estate Marketing
Introduction Real estate marketing in 2025 is no longer about glossy brochures or polished TV commercials. Today, UGC marketing strategies for real estate are transforming how properties are discovered, evaluated,…
10 YouTube Niches That Are Growing Fast in India
YouTube has evolved from a simple video platform into a cultural force in India. With over 491 million Indian users as of 2025, it’s wherepeople spend hoursdiscovering, learning, laughing, and…
Real-World Social Commerce Examples That Drove Massive Sales
Introduction Social commerce has evolved from a buzzword into one of the biggest sales engines of modern retail. From Instagram shops to TikTok live sessions, every platform now doubles as…
The Real Cost of Influencer Marketing in India 2025
1. Introduction The influencer marketing cost in India has become one of the most discussed subjects among brands, creators, and marketers alike. Over the last few years, the space has…
The Business Model Behind the Creator Economy
The creator economy has changed how Indians look at work, fame, and business. From young YouTubers in Delhi to regional vloggers in Tamil Nadu, millions are turning creativity into a…
How Regional Influencers Drove a 5X ROI for an FMCG Brand
In today’s fast-evolving FMCG sector, brands can no longer rely solely on traditional advertising to capture consumer attention. Regional influencer FMCG marketing has emerged as a game-changer, allowing brands to connect with…
How Influencers Are Changing the Face of D2C Marketing
In the fast-shifting world of direct-to-consumer marketing, influencers have morphed from optional spokespeople into essential growth engines. Today, understanding D2C influencer marketing trends is non-negotiable for any brand aiming to…