What Is Quick Commerce? The 10-Minute Delivery Guide
In the fast-paced urban landscape of India, where time is of the essence, the demand for instant gratification has led to the rise of quick commerce. According toReuters, in 2024,…
Marketing
92% of Millennials Trust Influencer Opinions Over Traditional Ads
Introduction In a digital era buzzing with endless advertising noise, Millennials Trust Influencer Opinions Over Traditional Ads more than any billboard or TV commercial. Brands trying to capture this audience…
Case Study: Converting Influencer Traffic Into High-Quality Leads
Introduction Turning influencer engagement into actual leads is far from a simple click-count exercise. For brands navigating influencer marketing India, understanding how to convert influencer traffic into leads can transform…
Is Instagram Shop Available in India in 2025?[Complete Guide]
1. Introduction – Is Instagram Shop Available in India in 2025? If you are asking yourself, Is Instagram Shop Available in India in 2025?, you are not alone. Thousands of…
How to Start a Jewelry Business: Step-by-Step Marketing Plan
Introduction Launching a jewelry brand in India isn’t just about sketching pretty bangles or stocking up on gold chains. It’s about survival in a market that’s both vast and fiercely…
How One D2C Brand Generated 200 Leads Using Influencer
Introduction In India’s exploding D2C ecosystem, standing out isn’t about flashy billboards anymore. One brand quietly proved the power of smart influencer strategies—it generated 200 leads using influencer collaborations. No…
How Micro-Influencers Are Lowering CAC
Introduction Micro-influencers are quietly reshaping marketing strategies across India. Unlike traditional celebrity campaigns, micro-influencers are lowering CAC and boosting lead quality by connecting with audiences in an authentic, highly targeted…
How Top Brands Use Influencer Campaigns to Captivate Leads
Introduction Influencer campaigns today are not just about flashy posts or celebrity endorsements. In India, these campaigns have become a lifeline for brands chasing genuine leads, not just likes. The…
Why Your Shop Now Button Isn’t Showing on Instagram [Fixes]
Introduction Instagram is no longer just a place to scroll pretty pictures or follow celebrity gossip. For small businesses across India, it has quietly turned into a lifeline—a digital marketplace…
Instagram Shop in India Explained: Features, Access & Benefits
Introduction Shopping habits in India don’t look anything like they did a few years ago. Flipkart and Amazon might have ruled the early e-commerce boom, but today, shopping is happening…