The Largest Community of Influencers in India
India’s marketing playbook has changed quietly but permanently. Ads still run. Influencers still post. Yet, trust now forms elsewhere — inside comments, reviews, WhatsApp forwards, and everyday conversations. That shift…
Performance marketing has changed how Indian brands survive and scale. Budgets are tighter. Boards ask harder questions. Every campaign must show numbers. In that reality, the best influencer marketing platform…
Influencer marketing budgets in India don’t fail because creators underperform. They fail because brands cannot see where performance actually comes from. I have seen campaigns with millions of views struggle…
Most Amazon and Flipkart sellers don’t lose sales because their product is bad.They lose sales because buyers hesitate. That hesitation doesn’t show up in dashboards. Ads still get clicks. Traffic…
Indian SaaS founders recognise this pattern instantly. Ad spends rise every quarter, dashboards look busy, yet demo bookings slow down. CAC creeps up quietly, while trust takes longer to earn.…
Building a SaaS product in India teaches humility fast. Traffic looks healthy. Demo requests feel promising. Yet conversions quietly disappoint. That gap between interest and action drains budgets and morale.…
Cold email templates for SaaS demos can still decide whether a SaaS business grows steadily or stays stuck chasing leads. Many Indian SaaS founders send dozens of emails every week.…
Most SaaS founders don’t lose at SEO because they chose the wrong keywords.They lose because they follow advice built for blogs, not businesses. In India’s SaaS ecosystem, where products fight…
Most SaaS companies don’t fail because demand disappears. They fail because small leaks go unnoticed for too long. SaaS growth metrics exist to catch those leaks early—before churn rises, revenue…
Indian SaaS teams work harder than ever, yet most days still end with unfinished tasks. Dashboards multiply. Tools overlap. Updates move slowly across teams. Somewhere between Slack pings and spreadsheets,…