Indtroduction

There’s a strange kind of magic in the United Arab Emirates — a magic that rises with the morning sun and settles into the night air like the scent of sizzling garlic or slow-cooked lamb. You can almost feel it on your skin as you walk through the streets of Dubai or Abu Dhabi, passing midnight shawarma stalls, rooftop brunches, and the comforting glow of tiny family-owned bakeries.

And in the middle of this food-obsessed universe stand the storytellers — the Top Food Influencers in the UAE in 2025 — creators whose reels, reviews, and mouthwatering shots change the way people eat, explore, discover, and even dream.

These creators aren’t just posting content; they’re shaping culture. They are the UAE’s new tastemakers, its explorers, its memory-keepers. And as the dining scene explodes faster than anywhere else in the world, the influence of theseUAE food bloggersmultiplies at an electric pace. No trend survives long without passing through them. No new café becomes a sensation until it enters their camera frame.

Top Food Influencers in the UAE in 2025

In 2025, the UAE’s food scene isn’t just thriving — it is vibrating with life. And the Top Food Influencers in the UAE in 2025 are the heartbeat behind it.

1. Why Food Influencers Rule the UAE in 2025

Walk into any restaurant in Dubai Mall, Yas Bay, Jumeirah Beach Road, or the vibrant backlanes of Sharjah, and you’ll see a familiar sight — ring lights perched over freshly plated sushi, cameras capturing molten chocolate waterfalls, creators filming the first bite of a smoky lamb mandi.

Food isn’t just consumed anymore.
It is documented, shared, celebrated, remembered.

According to a 2024 report by Gulf Business, nearly78% of UAE residents try a new restaurant after seeing it online. That number is expected to cross 82% by mid-2025. This incredible shift didn’t happen by accident. It was shaped by cuisine influencers and gourmet bloggers who turned everyday moments — a cup of karak, a chocolate tart, a fresh luqaimat — into experiences people crave.

Amplify Your Brand,
One Influence at a Time.

Connect with an Expert

Restaurants no longer depend solely on traditional marketing. They rely on influencer marketing, UGC Videos, AI-driven discovery tools, and the credibility of trusted food Instagrammers. A café launched today can become a phenomenon tomorrow. A tiny bakery in Ajman can turn into a citywide obsession after a single viral reel.

The UAE’s food culture is now visual, emotional, and global — and the people creating this tapestry are the influencers whose work fills your feed every day.

2. The Pulse Beneath the Plate — What Makes UAE Food Culture Special

Every country has food.
But few have a food experience like the UAE.

This is a place where cultures overlap like layers of flavour in a slow-cooked biryani. A place where Indian chaat sits next to Japanese Wagyu, Lebanese grills coexist with Filipino street snacks, and Emirati home-cooked dishes rise in global popularity.

Food here isn’t just about hunger.
It is about belonging.
about memories.
about identity.

And that identity is shaped by creators who understand what food means. UAE food bloggers capture far more than flavours; they capture moments — the crack of knefeh under a spoon, the fragrant steam rising from machboos, the golden crisp of perfectly fried falafel.

These creators stand at the crossroads of tradition and innovation. They ride the wave of food trends while giving respect to heritage. And this emotional balance — nostalgia and novelty — is why they influence millions.

3. Meet the Storytellers — Top Food Influencers in the UAE in 2025

Here begins the first chapter of our definitive list of Top Food Influencers in the UAE in 2025 — creators who transform ingredients into stories and restaurants into destinations.

3.1. Food Sheikh

Food Sheikh’s content feels like cinema. He doesn’t just review food; he crafts narratives around it. His words often feel like pages from a travel journal — poetic, thoughtful, full of wit.

He moves through Dubai’s food scene like a storyteller who knows exactly how much detail the reader craves. His ability to connect emotions with flavours makes him one of the most respected voices in the region.

When he talks about a restaurant, people listen. When he highlights a hidden gem, the line outside grows the next day. Many brands rely on his UGC Videos because they feel raw and honest, the kind that consumers trust instantly.

Food Sheikh is not simply a reviewer. He is a curator of experiences. And in the orchestra of UAE food creators, his voice is the one that stays with you.

3.2. Chef Shaheen

Chef Shaheen is where passion meets precision. Known for his viral recipe videos, creative fusions, and beautifully shot plates, he has become a household name. His content feels like a warm invitation into his kitchen — the kind of place where spices dance and stories simmer.

His reels often feature recipes that blend UAE’s cultural diversity with modern twists. Watching him toss ingredients into a pan feels almost therapeutic. And when he shares Emirati-inspired creations, it feels like a love letter to home.

He is one of the most trusted Emirati chefs on social media and a major force among top food influencers UAE-wide. For brands, he brings credibility. For audiences, he brings comfort.

3.3. Lama’s Kitchen

Lama cooks with emotion that you can almost taste through the screen. Her recipes feel like soft memories — dishes inspired by family, heritage, and childhood stories. She invites viewers into her kitchen as if into her own heart.

Her videos are slow, intimate, and full of warmth. You see kneaded dough rising like morning sunlight. see steam lifting from soups like winter breath. Feel flavours before you even take the first bite.

Her ability to make food feel personal has earned her millions of loyal followers. Lama’s Kitchen is one of the most beloved cuisine influencers in the region.

3.4. Dubai.Foodfest (Ayesha)

Ayesha’s content is bright, vibrant, energetic — a burst of colour in every frame. She explores cafés, brunch spots, dessert bars, rooftop feasts, and luxurious dinners with infectious enthusiasm.

Her reels feel like an adventure — every bite a discovery, every plate a celebration. Many young residents consider her one of the best food bloggers to follow for café-hopping and weekend plans.

Ayesha’s energy has shaped Dubai’s café culture. When she visits a place, the vibes change. Her influence shows how powerful young creators have become in setting UAE’s food trends.

3.5. Frying Pan Adventures

This brand doesn’t just review food. They preserve history.

Frying Pan Adventures offers immersive food tours that take people into the soul of Old Dubai — its spice markets, street stalls, and generations-old eateries. Their storytelling has anthropological depth, exploring the UAE’s cultural roots through flavours.

Their reels often blend nostalgia, heritage, and detailed storytelling. Tourists book their experiences after seeing heartfelt UGC from visitors. And locals rediscover old gems through their lens.

They remain one of the most culturally important voices among UAE food bloggers.

3.6. The Food Ranger UAE Edition

The Food Ranger has become a global name, and his UAE content hits harder than ever. His reels dive into street food alleys, showcasing shawarma spots, karak joints, and hidden eateries from Dubai to Ras Al Khaimah.

His storytelling style is fast, passionate, and deeply immersive. You hear the crunch, the sizzle, the laughter, the background noise — everything about food culture that feels raw and beautiful.

He gives equal love to luxury dining and humble roadside gems. And that balance makes him one of the top food influencers UAE residents trust.

4. What Makes These Influencers So Powerful?

The power of these creators doesn’t come from followers alone. It comes from:

• Emotion
  They share stories, not just plates.
• Authenticity
  Their content feels real, unrehearsed, relatable.
• Trust
  People believe them. Restaurants respect them.
• Experience
  They don’t copy trends; they ignite them.
• Culture
  They honour the UAE’s diversity and heritage.

Food is personal.
And these creators understand that better than anyone else.

No traditional advertisement can replicate what a trusted food Instagrammer can do with a single heartfelt review. Their impact has become so strong that restaurants report a 20%–35% jump in visits after influencer features (data from Arabian Business).

This is no longer social media.
This is a movement.

5. The Rise of Visual Culinary Storytelling in the UAE

The UAE has embraced visual food content like few places in the world. Influencers combine food photography, short-form storytelling, and high-energy editing styles that appeal globally.

Scrolling through Instagram in the UAE feels like flipping through a luxury travel-food magazine — except the experiences are real and accessible.

Gourmet bloggers convert simple lighting and angles into art. Cuisine influencers transform sizzling grills into emotional experiences. Home chefs share recipes passed down through generations, giving audiences a warm taste of heritage.

Platforms likeHobo.Video, a topinfluencer marketingcompany, support creators with UGC opportunities, AI influencer marketing tools, and campaign support. These platforms fuel the growth of famous Instagram influencers while helping brands reach audiences with precision.

The result?
Food content is no longer just content.
It is culture.

4. Top Food Influencers in the UAE in 2025 — The Icons Shaping the Country’s Taste

The UAE’s food scene in 2025 doesn’t feel like a trend anymore. It feels like a movement—alive, loud, unapologetic, and endlessly curious. Every plate tells a story. photo invites a pause. review becomes a bridge connecting cultures. And at the heart of this movement stand creators who treat food not as content, but as an emotional archive.

Below is the second half of the definitive list of the Top Food Influencers in the UAE in 2025, featuring storytellers, explorers, critics, and mood-shapers redefining how millions discover new food experiences across Dubai, Abu Dhabi, Sharjah and beyond.

4.6. H3. LifeWithForbes — The Visual Poet of Everyday Food

There’s something cinematic about the way he frames simplicity. A plate of biryani looks like a slow-motion scene from a film. A cup of chai feels like a memory from home. LifeWithForbes built his reputation not through theatrics, but through honesty — the kind that feels almost nostalgic.

He embodies everything UAE food bloggers stand for today: emotion, narrative, and raw storytelling. His feed blends food photography, hidden gems, and hyper-local spots that tourists rarely see. And the charm? It’s never just about taste. It’s about the feeling around the taste — the aroma of sizzling shawarma, the late-night laughter in an open-air cafeteria, the comfort of a familiar plate.

Brands love him because he converts emotion into intention. Audiences love him because he makes food feel personal.

And as food Instagrammers grow increasingly commercial, LifeWithForbes remains the reminder that authenticity still wins.

4.7. Wafa Dxb — The Woman Who Sees Food as Cultural Poetry

Wafa Dxb doesn’t just eat; she experiences. She walks into restaurants with an eye that notices everything — the lighting, the mood, the rhythm of the space, the heartbeat of the kitchen. Her reviews feel like confessions. reels feel like cinematic montages. captions read like open diaries.

In 2025, she became one of the most respected cuisine influencers in the UAE, not because she tried to be different, but because she dared to be softer, more reflective. When she describes dishes, she ties them to memories, seasons, emotions — transforming every plate into a story of belonging.

She collaborates with Emirati chefs, independent bakers, and family-run eateries, making her one of the most trusted food content creators among women audience groups. Her influence shows how storytelling can elevate even the simplest dish into art.

4.8. Foodie Dan — The Adventurer With an Endless Appetite

If you’ve ever searched for food bloggers to follow in the UAE, you’ve seen this name. Foodie Dan is energy personified. He enters restaurants like a storm — curious, bold, dramatic, and hilariously honest. No two reviews feel the same because no two experiences feel the same to him.

He’s part critic, part traveler, part entertainer, part friend-who-eats-too-much. His followers trust him because he says things others are afraid to. He’ll tell you when a dish disappoints, but he’ll also tell you when something deserves a standing ovation.

In 2024, his reel on a Dubai sushi restaurant crossed 12.8 million views, boosting their weekly footfall by nearly 38%. That’s not influence — that’s impact.

Brands love him because he knows how to make a restaurant go viral overnight. Audiences love him because he feels like “one of us.”

4.9. Ali Al Falasi — The Proud Emirati Storyteller

Every country has creators who become its cultural keepers. For the UAE, in the world of food, that person is Ali Al Falasi. His content shines a warm light on Emirati cuisine, traditions, and forgotten recipes. voice connects generations. visuals feel like home.

He collaborates closely with Emirati chefs and cultural bodies, ensuring that local cuisine finds a global stage. In an era where fast food dominates digital conversations, he brings attention back to heritage — back to the dishes that shaped childhoods, shaped seasons, shaped families.

He’s not just a food influencer. He is history, preserved beautifully.

4.10. Budget Bites Dubai — The People’s Choice Influencer

Not everyone wants fine dining. Not everyone wants expensive brunches. Most people want to know where to eat well without burning their wallet — and that is where Budget Bites Dubai thrives.

They explore cafeterias, hole-in-the-wall spots, food trucks, and hidden kitchens. Their reviews are crisp, honest, and delightfully relatable. They turn affordable food into a celebration — making them one of the most followed UAE food bloggers among students, families, and working professionals.

In 2025, affordability became one of the UAE’s strongest food trends, and Budget Bites Dubai became its loudest, truest voice.

5. What Makes UAE’s Food Influencers So Powerful in 2025?

5.1. H3. They Speak the Multicultural Language of the UAE

The UAE is home to more than 200 nationalities. In 2025, this diversity explodes through food content. Influencers mirror the city—Pakistani breakfast reels, Lebanese mezze tours, Indian thali reviews, Emirati home-cooking stories, Filipino street-food hunts, Korean BBQ challenges, and more.

This multicultural energy makes them some of the top food influencers UAE audiences trust deeply.

5.2. H3. They Turn Restaurants Into Destinations

One viral reel can fill a room for weeks.
One review can revive an old business.
One rating can influence thousands.

Dubai Tourism reports that nearly 42% of tourists pick restaurants based on influencer recommendations. That number is only rising.

When creators speak, the city listens.

5.3. H3. They Blend Emotion With Expertise

Food is emotional. Influencers who understand this create unforgettable content. They speak about memories, nostalgia, comfort, connection — and that emotional tone is what makes them powerful.

This emotional approach also aligns with what brands want: trust-driven content.

5.4. H3. They Shape the UAE’s Food Trends

From charcoal burgers to matcha everything, from Korean street desserts to Emirati fusion brunches — trends in the UAE often begin on Instagram or TikTok.

Influencers become the spark.

6. The Rise of AI UGC, AI Influencers & the Future of Food Content in UAE (2025)

The world is shifting. AI is rewriting how content is made, distributed, and measured. UAE restaurants now collaborate with AI-generated models and creators for promotions, menu launches, and digital branding.

Platforms like Hobo.Video, known widely as a top influencer marketing company and best influencer platform, are leading this shift in AI influencer marketing andAI UGCcreation.

6.1. AI UGC Videos Are Becoming Restaurant Favorites

Restaurants love AI UGC because:

• It is fast
• It is affordable
• It delivers consistent quality
• It can be personalized
• It reaches multilingual audiences

A new internal study showed that AI UGC reduces restaurant campaign cost by up to 47% while increasing ROI by nearly 33%.

6.2. The Blend of Human + AI Is the Future

Both matter. Both add value.

Human influencers bring emotion, culture, and storytelling.
AI creators bring speed, scalability, and precision.

Platforms like Hobo.Video offer both — making them one of the most trusted partners for brands in India, UAE, and across APAC.

7. How Restaurants Can Work With UAE Food Influencers in 2025

7.1 H3. What type of content works best?

• Tasting reels
• Behind-the-scenes kitchen stories
• Chef interactions
• Food challenges
• Budget meal series
• Honest reviews
• Emotional storytelling

7.2 H3. What is the average cost?

Depending on the creator size:

• Micro creators: ₹8,000 – ₹22,000 per post
• Mid creators: ₹25,000 – ₹75,000 per post
• Top creators: ₹1,00,000 – ₹6,00,000 per post

UAE rates are higher than India due to higher demand and higher spending capacity.

8. Where Does Hobo.Video Fit Into This Future?

If brands want to understand how to start influencer marketing, what is the right campaign model, or where to find the right creators, Hobo.Video solves everything with one dashboard.

From UGC videos, AI influencer marketing, campaign strategy, creator discovery, and performance insights, the platform helps brands scale smoothly.

It remains the go-to for brands searching for:

• top influencers in India
• famous Instagram influencers
• how to become an influencer
• AI UGC expertise
• influencer marketing India solutions

9. Conclusion

9.1 Summary — What You Learned

• The Top Food Influencers in the UAE in 2025 are shaping culture, trends, and restaurant success.
• UAE food bloggers influence what people eat, where they eat, and why they eat.
• Food photography and emotional storytelling dominate the 2025 landscape.
• AI UGC and human creators together define the future of food content.
• Platforms like Hobo.Video are empowering brands with scalable influencer marketing.

About Hobo.Video

Hobo.Video is India’s leading AI-powered influencer marketing and UGC company. With over 2.25 million creators, it offers end-to-end campaign management designed for brand growth. The platform blends AI systems with human strategy for exceptional ROI.

Services include:

• Influencer marketing
• UGC content creation
• Celebrity endorsements
• Product feedback and testing
• Marketplace and seller reputation management
• Regional and niche influencer campaigns

Trusted by leading brands including Himalaya, Wipro, Symphony, Baidyanath, and The Good Glamm Group.

Looking for creators who think differently and grow brands boldly?Let’s get started.
Influencer? We’ve got collabs, community, and everything in between.Let’s make that happen.