Why Brand Authenticity Is Imperative?
By Paul Harrison One in every five Instagram profiles we come across is an influencer. It is a well-known fact that influencers have consistently been vital to any effective marketing…
The Largest Community of Influencers in India
By Paul Harrison One in every five Instagram profiles we come across is an influencer. It is a well-known fact that influencers have consistently been vital to any effective marketing…
By Ahile Shima The main goal of any business should be to make quality products and services that will boost their sales. In this quickly evolving world, influencer marketing has…
By Gunjan Chandok “Influence” is a wide concept that has passed through many iterations over the last decade and, since the dawn of influencer marketing, Through Influencer Marketing, companies have…
By Raja Anjana Kothapalli The digital marketing world is powered by influencers who, as their name suggests, influence the behaviour and choices of people who follow them. But, do you…
By Vinayak Kumar To make a good business, just making a good product is not sufficient. The marketing of your product is just as important. Ineffective marketing has resulted in…
By Gunjan Chandok It is becoming increasingly difficult for brands to get attention on the internet. This is largely because every business, big or small, has invaded the online world…
By Paul Harrison Ever wondered what was the starting point of the whole Influencer Marketing concept? The answer is Skepticism. Yes, you read that right. Skepticism in the minds of…
By Pritika Matkar To think of it, a decade ago, the term ‘social media influencer’ did not exist. But as of today, influencer marketing is a critical tool in the…