How to Use WhatsApp for Business: Smart Ways to Get Results
1. Introduction Think about the sheer scale: with over 3 billion global users locked into WhatsApp, it has morphed into something far more than just a quick chat app. In…
influencer marketing
What Is a Profile Picture and Why It Can Make or Break Your Online Identity
Introduction Think about the last time you scrolled through a feed or a networking app. Did you pause at a profile or just swipe past? That tiny square image isn’t…
B2B Account-Based Marketing Examples That Stand Out
Introduction B2B account-based marketing is no longer a theory. It is a proven engine for high-value deal growth. Many Indian and global companies now use it to shorten sales cycles…
Funnel Optimization In B2B vs B2C Guide
Introduction Marketing leaders often try to use one playbook for every audience, but real growth starts when businesses understand how different customer journeys really are. That is why this Funnel…
B2B vs B2C Marketing Differences Explained Comparison
Introduction The debate around B2B vs B2C Marketing matters more today than ever. Digital channels have changed how both consumers and businesses buy. The key differences are not only in…
How Brands Can Collaborate With the Best Couples and Duos
Introduction: The glass-walled meeting room at a Mumbai marketing agency felt unusually tense that morning. A dozen people sat around the table, each tapping their pens or scrolling through half-baked…
Breaking Down the Mormon MomTok Trend for Marketers
Introduction: When marketers talk about online shifts, they often think of big trends that start on global platforms and change how people behave. Breaking Down the Mormon MomTok Trend for…
Influencer Marketing Examples Explained In Tamil
Introduction: The morning sun filters through the jasmine-scented air of Chennai. Kavya sips her filter coffee, scrolling through Instagram, when she pauses. On her screen, a local influencer, Vidya, is…
LinkedIn B2B Strategy Blueprint For 2025
Introduction: Why LinkedIn Became the New Boardroom of India’s B2B World If you work in B2B, you’ve already felt the shift. Sales cycles are longer. Decision-makers are tired of cold…
What Is Mormon MomTok and Why It Went Viral
Introduction: If you scroll through TikTok long enough, one community stops you, confuses you, entertains you, and then pulls you deep into influencer drama you never saw coming — Mormon…