Introduction

Navigating Pinterest & TikTok Image Sizes in 2025 is no small task. Every platform comes with its own quirks—pins, boards, stories, videos, and thumbnails all have distinct dimensions. Using the wrong size doesn’t just look sloppy; it can crop key content, blur visuals, and hurt engagement. For brands and influencers in India, that’s lost time, money, and reach.

With AI influencer marketing and UGC Videos becoming central to campaigns, image quality is critical. Knowing the Pinterest image size guide 2025 and TikTok image and video dimensions ensures your visuals hit the mark. Whether you manage a brand page, work with influencers, or want to learn how to become an influencer, this guide covers every detail with actionable insights and a handy Pinterest and TikTok cheat sheet.

1. Pinterest Image Sizes

1.1 Pinterest Pin Dimensions 2025

Pins are Pinterest’s lifeblood. For 2025, use these sizes:

• Standard Pin: 1000 x 1500 px (2:3 aspect ratio)
• Square Pin: 1000 x 1000 px
• Long Pin / Story: 1000 x 2100 px

Long pins aren’t just taller—they capture attention. Pinterest reports they generate 30% more engagement than standard pins. High-resolution visuals make a huge difference for click-throughs, saves, and overall campaign performance.

1.2 Pinterest Board and Story Image Sizes

• Board Cover Image: 222 x 150 px
• Pinterest Story: 1080 x 1920 px

Brands leveraging influencer marketing India rely on these sizes to maintain consistency across campaigns. AI UGC tools simplify resizing, letting creators maintain polished boards and story visuals without hours of manual editing.

2. TikTok Image & Video Sizes

2.1 TikTok Video Dimensions

TikTok is a video-first universe. Recommended 2025 sizes include:

• Vertical Video: 1080 x 1920 px (9:16)
• Horizontal Video: 1920 x 1080 px (16:9)
• Minimum Resolution: 540 x 960 px

High-resolution visuals keep viewers engaged. Reports show that videos with crisp, clear content experience 45% higher retention rates on TikTok.

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2.2 TikTok Thumbnail and Cover Photo Size

• Thumbnail: 1080 x 1920 px
• Cover Photo: 1080 x 1080 px

Correct sizing highlights the best parts of your content. Platforms like Hobo.Video, a top influencer marketing company, automate thumbnail creation for AI influencer marketing, helping creators maintain consistency without sacrificing quality.

3. Best Practices for Pinterest & TikTok

3.1 Consistency Across Platforms

Visual uniformity is essential. Matching color palettes, fonts, and layout styles boosts brand recognition and makes campaigns feel cohesive. Ensure uniform branding—colors, fonts, and messaging—across Pinterest and TikTok to strengthen recognition and trust.

3.2 Optimize for Mobile

India’s audience is predominantly mobile-first. Always ensure high-resolution images for Pinterest and TikTok, with key elements safely away from the edges to avoid cropping. Design images and videos for mobile-first viewing, as the majority of users access Pinterest and TikTok via smartphones.

3.3 Leverage AI Tools

AI-driven resizing, cropping, and optimization tools save creators significant time. Hobo.Video uses such tools to ensure visuals align with platform requirements and algorithmic expectations. Use AI-powered design and editing tools to create visually appealing, on-brand content efficiently and at scale.

4. Pinterest Pin and Story Optimization

• Keep text concise to avoid visual clutter.
• Position content within safe zones to prevent accidental cropping.
• Include clear CTAs in stories to encourage engagement.

Aligning Pinterest pin dimensions 2025 with creative strategy streamlines approvals and improves click-through rates, especially in influencer campaigns.

5. TikTok Video Optimization

• Prioritize vertical videos to fill mobile screens.
• Thumbnails must be visually clear and appealing.
• Place captions and overlays within safe zones for smaller screens.

Creators who follow TikTok video and thumbnail size guidelines often see up to 35% higher completion rates, highlighting the value of dimension compliance.

6. Case Studies: Success with Correct Dimensions

6.1 Pinterest Campaigns

An Indian lifestyle brand revamped its pins to 1000 x 1500 px, optimized board covers, and leveraged AI UGC. The result? 40% higher engagement, proving proper dimensions drive tangible outcomes.

6.2 TikTok Campaigns

An e-commerce brand resized thumbnails to 1080 x 1920 px, aligning videos with platform recommendations. Watch time increased by 30%, with Hobo.Video streamlining the process across multiple creators.

7. Tools & Resources

• Canva, Adobe Express: Templates for Pinterest and TikTok.
• Hobo.Video: Automated resizing, AI UGC campaign optimization.
• Always preview images on mobile and desktop before publishing.

8. Pinterest & TikTok Cheat Sheet

This quick reference saves time and ensures creators hit the right dimensions every time.

9. Summary and Key Takeaways

1. Stick to updated Pinterest pin dimensions and TikTok video and thumbnail size.
2. Use high-resolution images for Pinterest and TikTok to maximize engagement.
3. Maintain visual consistency across all campaigns.
4. Optimize content for mobile-first viewing in India.
5. Leverage AI tools like Hobo.Video for faster resizing and quality assurance.
6. Test visuals to find what works best for your audience.

Correct image dimensions are the foundation of any successful Pinterest and TikTok campaign.

About Hobo.Video

Hobo.Video is India’s leading AI-powered influencer marketing and UGC company. With over 2.25 million creators, it offers end-to-end campaign management designed for brand growth. The platform blends AI with human strategy to maximize ROI.

Services include:

• Influencer marketing
• UGC content creation
• Celebrity endorsements
• Product feedback and testing
• Marketplace and seller reputation management
• Regional and niche influencer campaigns

Trusted by brands like Himalaya, Wipro, Symphony, Baidyanath, and the Good Glamm Group.

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If you’re a brand ready to break the mold and achieve hypergrowth, we’re already on your wavelength. Let’s build something powerful together.