The Italian business landscape is evolving rapidly in 2025, with entrepreneurship taking center stage. Aspiring entrepreneurs and small business owners are increasingly turning to influential figures for guidance, mentorship, and inspiration. Following top Italian entrepreneurship influencers provides insights into trends, strategies, and the real-world challenges of growing businesses in Italy. From digital startups to traditional enterprises, these influencers share lessons through social media, podcasts, blogs, and videos. Italy has seen a surge in startup launches, with over 11,000 new companies registered in 2024, highlighting the importance of guidance from experienced voices. In this article, we explore six renowned influencers shaping Italy’s business ecosystem. By learning from their journeys, readers can gain practical strategies, understand market dynamics, and discover actionable advice for scaling ventures. Whether seeking mentorship or inspiration, these influencers offer authentic, experience-driven insights.
- 1. Andrea Febbraio – The Marketing and Podcast Pioneer
- 2. Salvatore Aranzulla – Italy’s Blogging Entrepreneur
- 3. Giacomo Vose – Tech Startup Innovator
- 4. Andrea Pezzi – Media to Entrepreneurship
- 5. Alessandro Riggio – Social Media Business Coach
- 6. Angelo Greco – Professional & Entrepreneurial Influencer
- 7. How Following Influencers Benefits Entrepreneurs
- 8. Tips to Engage with Influencers
- 9. The Future of Entrepreneurship Influence in Italy
- 10. Conclusion
- About Hobo.Video
1. Andrea Febbraio – The Marketing and Podcast Pioneer
1.1 Career Highlights
Andrea Febbraio is a prominent figure in Italy’s startup and digital marketing ecosystem. As the founder of Hypercast, a podcast-based startup, he has revolutionized content distribution for brands and creators. Febbraio is also an investor and educator, sharing knowledge through workshops, online courses, and public talks. He is widely recognized as one of the Italian entrepreneurship experts, offering guidance on leveraging digital media to grow businesses. Febbraio’s work demonstrates how content strategy, marketing insight, and innovative thinking combine to build successful ventures. His influence extends beyond traditional media, inspiring startups to embrace podcasting and digital storytelling. Followers learn about entrepreneurship trends, real-world marketing tactics, and techniques to expand audience engagement. His journey shows how one can pivot from traditional marketing to digital-first strategies while remaining grounded in Italian business culture. Aspiring entrepreneurs can model their approach after his diversified business experiences.
1.2 Why Follow Him
Febbraio shares real-life lessons about startups, digital marketing, and audience engagement, making him one of the most influential mentors in Italy. Entrepreneurs benefit from understanding how he merges creativity with analytics to drive results. His insights emphasize the importance of startup mentors in Italy, providing actionable advice for scaling businesses. Febbraio also explores emerging trends in AI influencer marketing and content monetization, helping businesses stay competitive. Following him provides exposure to Italy’s evolving business strategies, digital innovations, and UGC trends. He frequently shares success stories and case studies, highlighting how small startups can leverage digital platforms to reach national and global audiences. Engaging with his content enables entrepreneurs to refine marketing strategies, adopt best practices, and cultivate an audience-driven business model. Febbraio’s mentorship illustrates the power of combining expertise, creativity, and practical execution to achieve growth.
2. Salvatore Aranzulla – Italy’s Blogging Entrepreneur
2.1 Journey to Success
Salvatore Aranzulla began as a young tech enthusiast and grew into Italy’s most recognized technology blogger. He built his platform by offering simple tutorials and guides, making technology accessible to everyone. Today, Aranzulla runs one of the most visited Italian websites, with millions of monthly readers. His journey showcases how consistent, value-driven content can translate into a profitable business, making him one of the Italian business leaders 2025. His work demonstrates the importance of personal branding, trust, and authority in online entrepreneurship. Entrepreneurs following him can learn about SEO strategies, content marketing, and monetization methods. Aranzulla’s influence is particularly strong among small business owners who rely on digital tools for growth. His experiences illustrate how a single niche idea, executed with persistence and authenticity, can create lasting impact and inspire the next generation of Italian entrepreneurs.
2.2 Influence and Impact
Aranzulla’s approach blends technical knowledge with approachable teaching, showing how Italy small business influencers can create meaningful engagement. His success highlights the potential of content-driven entrepreneurship. Beyond blogging, he advises startups on marketing, website optimization, and audience growth strategies. By following him, entrepreneurs gain insight into Italian entrepreneurship experts and understand how content monetization can sustain business operations. Aranzulla’s strategies are highly relevant for anyone aiming to build a digital presence in Italy. He also demonstrates the power of credibility and reliability, which are essential in attracting partnerships and collaborations. Entrepreneurs can adopt his methodologies to structure content, improve visibility, and enhance customer experience. His story is a reminder that building influence takes time, dedication, and a focus on providing real value.
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3. Giacomo Vose – Tech Startup Innovator
Giacomo Vose, CEO of Wishew, represents the new generation of Italian entrepreneurs. His platform enables crowdfunding and social collaboration, reflecting how digital tools reshape modern business. Vose’s journey emphasizes the intersection of technology, community, and entrepreneurship. As a startup mentor in Italy, he guides emerging startups on securing funding, building scalable products, and engaging audiences effectively. Statistics show that tech startups in Italy attracted over €1.2 billion in investment in 2024, highlighting the relevance of such mentorship. Vose frequently shares insights on managing innovation, digital campaigns, and UGC content for startups. By studying his strategies, entrepreneurs can understand Italy’s tech ecosystem and learn practical steps to launch, market, and grow new ventures. He also advises on leveraging AI UGC and influencer marketing to accelerate brand visibility, making him a vital figure for both founders and marketers.
4. Andrea Pezzi – Media to Entrepreneurship
Andrea Pezzi transitioned from media personality to successful entrepreneur, founding ventures like OVO and Myntelligence. His experience exemplifies diversification, combining media expertise with entrepreneurship. Pezzi is recognized as an influential business coach in Italy, sharing insights on digital advertising automation, business strategy, and personal branding. His journey inspires those aiming to move beyond traditional industries, showcasing how media knowledge can enhance business growth. Entrepreneurs following Pezzi gain understanding of digital marketing trends, UGC strategies, and monetization techniques. Statistics indicate that Italy’s digital advertising market reached €3.5 billion in 2024, underlining the importance of digital expertise. By engaging with his content, businesses learn how to integrate storytelling, marketing, and audience analytics effectively. Pezzi’s approach demonstrates thevalue of combining creative thinkingwith measurable business results, making him essential for aspiring top Italian entrepreneurship influencers enthusiasts.
5. Alessandro Riggio – Social Media Business Coach
Alessandro Riggio is among Italy’s top social media business influencers, primarily active on Instagram. He specializes in personal branding, entrepreneurship guidance, and finance tips. As one of the best Italian business influencers, Riggio offers insights into growing businesses through social platforms. Entrepreneurs can learn about audience engagement, content strategy, and leveraging social media to enhance brand credibility. Riggio also educates on the use of AI influencer marketing, UGC videos, and other digital strategies. His practical advice covers both startups and established companies aiming to boost their digital footprint. With Instagram followers in the hundreds of thousands, he demonstrates how digital presence translates into real-world business impact. Following Riggio provides lessons on marketing, entrepreneurship, and personal branding, helping entrepreneurs implement actionable strategies while staying updated with Italy’s digital business trends.
6. Angelo Greco – Professional & Entrepreneurial Influencer
Angelo Greco combines legal expertise with entrepreneurship content, making him a unique Italy small business influencer. His guidance helps professionals understand business compliance, growth strategies, and social media influence. Greco’s content blends practical tips with motivational insights, showcasing how entrepreneurs can balance legal knowledge and business expansion. As a leading figure among influencers for Italian entrepreneurs, he advises on audience building, branding, and leveraging UGC videos. Statistics reveal thatsmall businessesimplementing influencer-led campaigns see up to 25% higher engagement, emphasizing his relevance. Following Greco allows startups and SMEs to gain mentorship that bridges professional expertise and digital marketing strategies. His approach highlights the synergy of credibility, experience, and actionable advice for the modern Italian entrepreneur.
7. How Following Influencers Benefits Entrepreneurs
Following top Italian entrepreneurship influencers enables entrepreneurs to learn strategies, avoid pitfalls, and gain mentorship virtually. Influencers provide insights into funding, audience engagement, digital marketing, and scaling operations. Public data shows that 70% of Italian startups seek guidance from experienced mentors or online influencers. Engaging with influencers like Febbraio or Aranzulla provides practical knowledge and networking opportunities. Learning from Italian entrepreneurship experts accelerates business growth while reducing trial-and-error. Moreover, influencers often share case studies, campaigns, and UGC strategies that inspire creative approaches. Platforms like Hobo.Video allow entrepreneurs to connect with influencers, leverage AI UGC, and execute campaigns effectively. By following these leaders, businesses can stay updated with Italy’s evolving entrepreneurship trends while adopting actionable strategies to succeed.
8. Tips to Engage with Influencers
Engaging influencers requires strategy and authenticity. Start by following their content across blogs, Instagram, and podcasts. Participate in discussions, comment on posts, and share insights. Platforms like Hobo.Video help brands collaborate through influencer marketing, UGC videos, and campaigns using AI-powered strategies. Entrepreneurs should target collaborations aligned with their niche to maximize impact. Tracking performance and analyzing engagement ensures ROI. Understanding influencer reach, expertise, and credibility is key. Using AI UGC and content from top influencer marketing company platforms enhances campaigns. Consistency and value-driven engagement foster relationships with influencers. Applying these tips ensures meaningful collaboration, exposure to Italian startup communities, and practical mentorship from startup mentors in Italy and leading entrepreneurship figures Italy.
9. The Future of Entrepreneurship Influence in Italy
The future points toward increased digital adoption, AI-driven insights, and community-based growth. Influencers will continue shaping small businesses, startups, and entrepreneurship culture. UGC and influencer marketing campaigns will remain pivotal for brand visibility. AI-powered platforms like Hobo.Video integrate strategy and human expertise to maximize engagement. Statistics indicatea 40% annual growthin influencer-led campaigns in Italy for 2025. Entrepreneurs following top Italian entrepreneurship influencers gain early access to trends, mentorship, and digital tools. The convergence of AI UGC, influencer marketing India-style strategies adapted to Italy, and actionable insights ensures businesses can scale effectively. Influencer-driven learning is no longer optional but essential for startups aiming to thrive in Italy’s competitive ecosystem.
10. Conclusion
Italian entrepreneurship has never been short on ambition, but the current wave of top Italian entrepreneurship influencers is shaping something different. They blend tradition with sharp digital instincts, and their work reflects a mix of discipline, creativity and long-term thinking. Following the right influencers helps you see how real businesses grow in today’s market, not in theory but through daily execution. Each creator on this list brings a distinct view on leadership, scaling, investment and resilience. If you follow them consistently, you’ll get a steady stream of insight that sharpens your decisions and keeps you aligned with how Italy’s startup scene is changing.
About Hobo.Video
Hobo.Videois India’s leading AI-powered influencer marketing and UGC company. With over 2.25 million creators, it offers end-to-end campaign management designed for brand growth. The platform combines AI and human strategy for maximum ROI.
Services include:
- Influencer marketing
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10 FAQs
Who are the top Italian entrepreneurship influencers in 2025?
Andrea Febbraio, Salvatore Aranzulla, Giacomo Vose, Andrea Pezzi, Alessandro Riggio, Angelo Greco.
Why should I follow business influencers?
They provide mentorship, digital strategies, market insights, and practical growth tips.
Which platforms are best to engage with them?
Instagram, LinkedIn, blogs, podcasts, and Hobo.Video campaigns.
Can small businesses benefit from following them?
Yes, engagement can increase visibility, ROI, and learning.
What role does AI play in influencer marketing?
AI helps optimize campaigns, UGC distribution, and audience targeting.
How do I collaborate with influencers in Italy?
Use platforms like Hobo.Video to find relevant influencers and track campaigns.
Are these influencers relevant for startups or established businesses?
Both; they share strategies applicable for all business sizes.
Do they offer mentoring directly?
Some provide workshops, webinars, or online courses for guidance.
How frequently should I follow their content?
Regular engagement is recommended—weekly updates or campaigns.
Which metrics should I track?
Engagement, reach, conversions, UGC performance, and audience growth.

