By Raja Anjana Kothapalli
The worldwide gaming industry market size has been valued at USD 162.32 billion in 2020. It is estimated to be around USD 295.63 billion by 2026 with a CAGR of 10.5% during the 2021-2026 forecast period. The value of the mobile game market within the US is estimated to cross USD 11.35 billion by 2025. With a niche so popular and growing at a good rate, gaming influencers are growing more and more popular. Moreover, these gaming influencers know their games and are experts in their field. Gaming enthusiasts also follow them for their amazing content and brands collab with them to boost their campaigns. So, without any further ado, let’s take a look into Hobo Video’s list of the top 10 gaming influencers that you can follow in 2021 around the globe.
Top 10 gaming influencers around the world
Let us look into the metrics taken into account by Hobo Video to arrive at the final list of the top 10 gaming influencers, before delving into their names, journeys, content, and stats. These crucial metrics are engagement rate, average likes, average comments, quality (consistent posting, relevant to gaming, and good audio-visual) of content, and the number of followers across all social media platforms. So taking these metrics into consideration, Hobo Video brings forth the list of the top 10 global gaming influencers that you can follow in 2021.
1. Jimmy Donaldson (MrBeast)
Jimmy Donaldson is an American YouTuber, entrepreneur, philanthropist, and gaming influencer. He is better known to everyone as MrBeast, the name of his YouTube channel. Apart from his main channel, he has many YouTube channels such as MrBeast Gaming, MrBeast Shorts, Beast Reacts, etc. As one of the most popular influencers within the gaming industry, Jimmy Donaldson worked with many brands. He also won many awards. MrBeast regularly plays many widely-known games such as Grand Theft Auto, Minecraft, and Fall Guys. His content mostly consists of the classic Let’s Play style videos and live gameplay.
MrBeast is an entrepreneur
He has his own online merch-store and is a successful entrepreneur. He also launched his own burger chain, MrBeast Burger, at 300 locations overnight. MrBeast Burger operates on the Virtual Dining Concept as its business model, a concept that has the potential to disrupt the dine-in/fast-food industry.
MrBeast is a philanthropist
He took part in many fundraisers and gave away numerous gifts via his YouTube channel giveaways. In 2020, MrBeast also bought a $700,000 worth private island to give away to one of his subscribers. Further, he gave away $300,000 in his latest video. Recently, MrBeast said that he will be donating 10 cents for every new YouTube subscriber he gets in 2021. As per news18.com, MrBeast recently surpassed PewDiePie (the second most subscribed channel on YouTube) in YouTube search popularity for the first time.
As of March 2021, Jimmy Donaldson has 54.4 million subscribers on YouTube and 12.3 million followers on Instagram. He also has 9.9 million followers on Twitter. Further, he has more followers on his other YouTube channels. He also has 15 million subscribers on MrBeast Gaming and 5.02 million subscribers on MrBeast Shorts. He has 4.33 million subscribers on Beast Reacts and 3.19 million subscribers on MrBro. Further, he also has 1.96 million subscribers on MrBeast 2 and 1.67 million subscribers on Beast Philanthropy. You can also view the YouTube stats and analytics report of the MrBeast account by HypeAuditor. As per it, his average views per video is 17.08 million with 13.46 million minimum views and 20.69 million maximum views. Further, his average engagement per video is 731,800 with 688,961 average reactions (likes and dislikes) per video and 42,884 average comments per video.
2. Felix Arvid Ulf Kjellberg (PewDiePie)
Felix Kjellberg is a Swedish YouTuber, comedian, and gaming influencer. He is better known to everyone as PewDiePie, the name of his YouTube channel. He is also well-known for his Let’s Play videos and comedic formatted shows. Felix Kjellberg has his own online merch-store and a game. In 2016, Time magazine named him one of the world’s 100 most influential people. In early 2017, Kjellberg posted nine videos containing anti-Semitic or Nazi imagery. As a result, he lost his associations with Maker Studios (a subsidiary of Disney), YouTube’s Red platform, and the Google Preferred program. Despite this setback, he continues to make millions from YouTube ads alone.
PewDiePie released his own games which are available on iOS and Android platforms such as Pixelings, Legend of Brofist, and Tuber Simulator. As one of the most popular opinion leaders within the gaming industry, PewDiePie has worked with many brands. He also won many awards.
Above all, as of March 2021, Felix Kjellberg has 109 million subscribers on YouTube, 21.6 million followers on Instagram, 8.37 million followers on Facebook, 1.3 million followers on Twitch, and 447.1K followers on Twitter. You can also view the YouTube stats and analytics report of the PewDiePie account by HypeAuditor. As per it, his average views per video is 4.16 million with 3.62 million minimum views and 10.2 million maximum views. Further, his average engagement per video is 400,700 with 371,162 average reactions (likes and dislikes) per video and 29,497 average comments per video.
3. Tyler Blevins (Ninja)
Tyler Blevins is an American video game streamer, professional gamer, and gaming influencer. He is better known to everyone as Ninja, the name of his YouTube channel. Tyler Blevins also has his own online merch-store that sells tees, hoodies, footwear, bottoms, etc. He is known for his charitable work and he is also involved in many controversies. Ninja began streaming through participating in several esports teams.
Blevin rose to popularity when he streamed his game of Fortnite with Drake, Travis Scott, and JuJu Smith-Schuster in 2018. With over 16 million followers on Twitch, Ninja is the most-followed Twitch channel as of December 2020. As one of the well-known influencers in the gaming industry, Ninja has worked with many brands and won many awards such as the 2018 Streamy Awards (Gaming and Live Streamer), The Game Awards 2018 (Content Creator of the Year), 2019 Shorty Awards (Twitch Streamer of the Year), 2019 Streamy Awards (Creator of the Year and Live Streamer), etc.
Above all, as of March 2021, Tyler Blevins has 24.2 million subscribers on YouTube, 16.8 million followers on Twitch, 14.2 million followers on Instagram, 6.6 million followers on Twitter, and 646.2K followers on Facebook. You can also view the speakrj.com’s audit report of Ninja’s Instagram account. As per it, his net worth is USD 18 million and he has an engagement rate of 1.02%. Further, his average likes are about 148,385 per post and his average comments are about 952 per post. According to starngage.com’s report on Ninja’s Instagram account, the majority of his followers are male (91.4%) and he loves posting about Lifestyle and Video Games.
4. Mark Edward Fischbach (Markiplier)
Mark Fischbach is an American YouTuber, gamer-commentator, actor, comedian, and gaming influencer. He is better known to everyone as Markiplier, the name of his YouTube channel. Mark Fischbach often engages in active collab to create interesting content with other popular gaming influencers such as PewDiePie and Jacksepticeye, and famous television personalities such as Jack Black and Jimmy Kimmel. He is also the co-founder of the clothing company Cloak, along with Jacksepticeye.
Mark Fischbach is a philanthropist and has participated in several fundraisers and charity live streams. He donated $500,000 raised from a 48-hour sale of his Tasteful Nudes Charity Calendar to the Cancer Research Institute. As one of the popular influencers in the gaming industry, Markiplier has worked with several brands and won many awards.
Mark Fischach social media stats
Above all, as of March 2021, Mark Fischbach has 28.6 million subscribers on YouTube. He also has 13.2 million followers on Twitter and 8.6 million followers on Instagram. Further, he has 3.64 followers on Facebook and 2 million followers on Twitch. You can view the speakrj.com’s audit report of Markiplier’s Instagram account. As per it, his net worth is USD 25 million and has an engagement rate of 4.69%. Further, his average likes are about 389,730 per post and his average comments are about 4,818 per post. According to starngage.com’s report on Markiplier’s Instagram account, the majority of his followers are male (55.5%).
You can also view the YouTube stats and analytics report of the Markiplier account by HypeAuditor. As per it, his average views per video is 2.57 million with 1.86 million minimum views and 4.2 million maximum views. Further, his average engagement per video is 195,100 with 184,049 average reactions (likes and dislikes) per video and 11,056 average comments per video.
5. Seán William McLoughlin (Jacksepticeye)
Seán McLoughlin is an Irish YouTuber, vlogger, and gaming influencer. He is better known to everyone as Jacksepticeye, the name of his YouTube channel. Seán McLoughlin is famous for his game reviews and Let’s Play-style video content on YouTube. He took his gaming expertise on the road with his How Did We Get Here tour. Jacksepticeye has his own online merch-store and he is the co-founder of the clothing company Cloak, along with Markiplier. Jacksepticeye is a philanthropist. He helped raise nearly $660,000 in 12 hours for Covid-19 relief efforts.
Above all, as of March 2021, Seán McLoughlin has 26.5 million subscribers on YouTube, 7.5 million followers on Instagram, 7 million followers on Twitter, 2.5 million followers on Twitch, and 432K followers on Facebook. As per the YouTube stats and analytics report of the Jacksepticeye account by HypeAuditor, his average views per video is 6.13 million, and his average engagement per video is 1.34 million with 1,112,701 average reactions (likes and dislikes) per video and 232,325 average comments per video. According to speakrj.com’s audit report of Jacksepticeye’s Instagram account, he has an engagement rate of 6.47%, his average likes are about 458,148 per post, and his average comments are about 6,114 per post.
6. Daniel Robert Middleton (DanTDM)
Daniel Middleton aka TheDiamondMinecart is an English YouTuber, gamer, actor, author, commentator, and gaming influencer. He is better known to everyone as DanTDM, the name of his YouTube channel. DanTDM is the author of ‘Trayaurus and the Enchanted Crystal’, a graphic novel set in the Minecraft franchise. He has his own online merch-store. As one of the popular influencers in the gaming industry, DanTDM has worked with several brands and won many awards including the Guinness World Record (Most views for a dedicated Minecraft video channel), Guinness World Record (Most goals scored in a game of Rocket League for a team of 2 which he shared with Tom Cassell), 2020 Nickelodeon Kids’ Choice Awards (UK Favourite Gamer), etc.
Above all, as of March 2021, Daniel Middleton has 24.7 million followers on YouTube, 3.2 followers on Instagram, 1.8 followers on Twitter, 1.4 million followers on Twitch, and 872K followers on Facebook. As per the YouTube stats and analytics report of the DanTDM account by HypeAuditor, his average views per video is 2.16 million with 1.32 million minimum views and 2.7 million maximum views, and his average engagement per video is 101,000 with 86,723 average reactions (likes and dislikes) per video and 14,240 average comments per video. As per speakrj.com’s audit report of DanTDM’s Instagram account, he has an engagement rate of 5.92%, his average likes are about 183,595 per post, and his average comments are about 5,820 per post.
7. Alia Marie Shelesh aka Lia Wolf (SSSniperWolf)
Alia Shelesh aka Lia Wolf is a British YouTuber and gaming influencer. She is better known to everyone as SSSniperWolf, the name of her YouTube channel. Her pseudonym is inspired by one of her favorite characters in pop culture, the villain Sniper Wolf in Metal Gear Solid. Lia Wolf specializes in Call of Duty gameplay videos. As one of the well-known influencers in the gaming industry, Lia Wolf has worked with several brands. She also dabbles in cosplay and anime. Besides her love for gaming, SSSniperwolf enjoys designing and uploads videos on DIY clothing, fashion reviews, and makeup tutorials. She has her own online merch-store.
As of March 2021, Alia Shelesh has 25.9 million subscribers on YouTube, 13.3 million fans on TikTok, 8.32 million followers on Facebook, 5.1 million followers on Instagram, and 1 million followers on Twitter. According to starngage.com’s report on SSSniperWolf’s Instagram account, the majority of his followers are male (65.9%). As per the YouTube stats and analytics report of the SSSniperWolf account by HypeAuditor, her average views per video is 6.15 million with 2.65 million minimum views and 11.13 million maximum views, and her average engagement per video is 216,200 with 196,994 average reactions (likes and dislikes) per video and 19,231 average comments per video.
8. Alastair Aiken (Ali-A)
Alastair Aiken is a British YouTuber, vlogger, gamer, and gaming influencer. He is better known to everyone as Ali-A, the name of his YouTube channel. Alastair Aiken appeared twice on the television show The Gadget Show as a guest speaker. He has his own online merch-store. As one of the popular influencers in the gaming industry, Ali-A has worked with several brands and bagged many Guinness World Records in different categories such as Most popular Call of Duty Channel by views, Most popular Call of Duty Channel by subscribers, The tallest staircase built in one minute in Minecraft, and Most blocks of wood collected in three minutes in Minecraft.
As of March 2021, Alastair Aiken has 17.5 million subscribers on YouTube, 2.5 million followers on Twitter, 2.4 million followers on Instagram, 1.17 million followers on Facebook. Ali-A operates two other YouTube channels named MoreAli-A, with 6.8 million subscribers, where he plays a variety of games for his subscribers and fans, and Ali-A Plays, with 307K subscribers, where is uploads videos related to Call of Duty. According to starngage.com’s report on Ali-A’s Instagram account, the majority of his followers are male (87.8%). As per speakrj.com’s audit report of Ali-A’s Instagram account, he has an engagement rate of 3.03%, his average likes are about 75,454 per post, and his average comments are about 1,147 per post.
9. Tom Cassell (Syndicate)
Tom Cassell is a British YouTuber, streamer, vlogger, and gaming influencer. He is better known to everyone as Syndicate, the name of his YouTube channel. Tom Cassell is well-known for his engaging YouTube video content and Twitch live streams. He has lent his voice for Loki in the mobile game Marvel Avengers Academy. He has his own online merch-store and was one of the co-founders of 3BD (BLACKDOT) Holdings Inc., a global network and content powerhouse that owns the intersection of gaming culture and digital entertainment. As one of the popular influencers in the gaming industry, Syndicate has worked with various brands and won the Guinness World Record for the most goals scored in a game of Rocket League for a team of 2 which he shared with DanTDM.
As of March 2021, Tom Cassell has 9.82 million subscribers on YouTube, 3.1 million followers on Twitch, 2.2 million followers on Twitter, 1.4 million followers on Instagram, and 1.3 million followers on Facebook. He operates two other YouTube channels named Life of Tom, with 2.6 million subscribers, where he uploads videos on his life, behind the scenes of his work and his travels, and Syndicate Royale, with 110K subscribers, dedicated to battle royale games such as Fortnite. As per the YouTube stats and analytics report of the TheSyndicateProject account by HypeAuditor, his average views per video is 166,100 with 54,682 minimum views and 260,952 maximum views, and his average engagement per video is 4,500 with 4,132 average reactions (likes and dislikes) per video and 352 average comments per video.
10. Ajey Nagar aka CarryMinati (CarryIsLive)
Ajey Nagar is an Indian comedian, gamer, rapper, and gaming influencer. He is better known to everyone as CarryMinati, the name of his YouTube channel. CarryMinati is one of the best gamer YouTubers in India, and he sells his merch online on websites such as TeeShopper, Hattsoff Store, and YNT Store. Apart from live-gaming, he is mainly involved in creating diss songs, satirical parodies, and comedy. He is famous for his distinctive and energetic Hindi-language commentary. In an interview with entrepreneur.com, he talked about how the game PUBG has put India on the global gaming map. CarryMinati holds a total of 5 Youtube Creator Awards including two Silver Play Buttons (CarryMinati and CarryisLive), two Golden Play Buttons (CarryMinati and CarryisLive), and one Diamond Play Button for CarryMinati.
As of March 2021, CarryMinati has 29.1 million subscribers on his main YouTube channel where he mostly uploads humourous content, comedic skits, and reaction videos, 8.74 million subscribers on his other YouTube channel named CarryisLive where he live-streams while playing games, 11.1 million followers on Instagram, 2.6 million followers on Twitter, and 2.11 followers on Facebook. As per the YouTube stats and analytics report of the CarryIsLive account by HypeAuditor, his average views per video is 1.72 million with 1.52 million minimum views and 1.91 million maximum views, and his average engagement per video is 235,500 with 230,393 average reactions (likes and dislikes) per video and 5,133 average comments per video.
Top 10 gaming influencers in India
Hobo Video has also listed the top 10 gaming influencers in India. Ranking from 1 to 10, they are Ajey Nagar aka CarryMinati (CarryIsLive), Aaditya Sawant (Dynamo Gaming), Gyan Sujan (Gyan Gaming), Naman Mathur (MortaL), Nischay Malhan aka Triggered Insaan (Live Insaan), Ronak Makhodia (Ron Gaming), Shubham Saini (BeastBoyShub), Onespot Gaming (Ishaan Khedkar & Vikas Khedkar), Ronodeep Dasgupta (The RawKnee Games), and Chetan Sanjay Chandgude (Kronten) respectively. To know more, you can read the complete article on the top 10 gaming influencers in India.
Tell us who you liked the most
Hope you found the Hobo Video’s list of the top 10 gaming influencers interesting. Let us know who you liked the most among the top 10 gaming influencers. In case you think we missed anyone prominent, feel free to let us know by dropping a comment below. We appreciate your feedback and any queries.
